Hello and welcome to episode 4 of the Social Media Marketing + Mind set podcast. 

Today I’m going to be talking about discovering your WHY and how this has such a huge impact on how you move your business forward on social media. 

Everyone has a WHY—it is the purpose, cause or belief that drives every one of us.

When others ask you Why did you start your business, what is the answer you give them?

I get this question quite a lot. And initially it felt like a no brainer…and I’d tell them because I want to be successful and early a lot so money. And while this feels good to say when we go that bit deeper, we will find there is an emotional reason connected to this.

Recently my business mentor asked us in our group session what our Why was for starting our business…and most of us had very similar answers…..financial freedom, flexibility etc. 

Here I'm going to explain my WHY's and go 7 layers deep so you know how it all works.

So I’m’ going to give you the same task this week as I have just done. Go really deep into your WHY. And then I’d love for you to share your emotional connection in the comments below or in the Facebook Group "Social Media Marketing + Mindset for Women in Business"

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Facebook Group: www.facebook.com/groups/socialmediamarketingmindset/
Linkedin:  https://www.linkedin.com/in/caseymckenna/

Website: https://www.caseymckennamarketing.com.au
Email: hello@caseymckennamarketing.com.au

Download free PDF:
10 Mistakes Business Owners are making on social media
Social Media Strategy Guide.