Ep 95. How Top Businesses Use AI Without Sacrificing Customer Relationships
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Ep 95. How Top Businesses Use AI Without Sacrificing Customer Relationships
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How do you use AI in business without losing the personal touch? In this episode of The Jasper Blueprint, Bessi Graham chats with Ana Raynes, CEO of Simplified Impact, about balancing automation with authentic customer relationships. You’ll discover how top businesses are leveraging AI to streamline operations, drive growth, and stay human in an increasingly digital world.
In this episode:
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Keep your business simple and personal — it’s the secret to lasting success.
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Treat tech like a helpful team member, not a replacement.
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Regularly check if your tools still work for your goals.
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Stay updated on tech trends through quick reads and social media.
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Only invest in tools that actually move the needle financially.
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Make curiosity part of your culture — experiment, explore, improve.
If you’ve been asking questions about how to keep pace with rapid technological advancements in Al, automation, and data analytics this is your chance to get some insights from someone who lives and breathes these things every day.
About Ana Raynes
Ana is the founder of Simplified Impact, a marketing agency focused on helping brands cut through the noise and get noticed. With a background in fashion and digital marketing, she’s known for turning complex strategies into real results.
Before this, Ana co-founded the fashion startup Smart is Cool, featured in Glamour and on Fox’s Strategy Room. Since then, she’s helped brands generate over $160M through SEO, Google Ads, and YouTube. She also supports top 10% podcasts in growing loyal, engaged audiences.
Connect with Ana
Website: https://simplifiedimpact.com/
Subscribe to the Jasper Blueprint podcast:
Apple Podcast | YouTube | Spotify
Connect With Bessi Graham:
Website | | LinkedIn | Instagram | Facebook Group
About Bessi Graham:
With nearly 25 years’ of experience working with business owners, governments, and large funding bodies to merge money and meaning, my experience spans from the grassroots of sitting in the dirt working with business owners across the Pacific Islands through to the United Nations in Geneva. This has given me an unparalleled perspective.
This Podcast Is Produced, Engineered & Edited By: Simplified Impact