Welcome to Coffee House Coaching, where great conversations are brewed one powerful question at a time. I’m your host, Gary Nowak, and each episode is steeped in 8 thought-provoking, no-fluff questions designed to tap into the Coaches insight, impact and inner work of their practice.

Today’s guest is Matt Williams - Most proud of: The resilience to build a coaching practice without a playbook, metrics, or much applause.

Episode Highlights

• 🕵️‍♂️ Early coaching lens? Prosecutorial. Today? Curious and collaborative.
• 🧭 Coaching roots go back to HP’s golden era under Bill & Dave—Matt learned leadership through coaching before it had a name.
• 📚 Favorite advice: “Be attentive to the lens you look through.”
• 🚧 Constantly working to give observations without advice—avoiding the “expert trap.”
• 🧠 Biggest discovery? Aligning with personal values is the foundation of authentic leadership.
• 😤 Told a control freak “you don’t control the outcome.” It went... exactly how you'd expect.
• 😂 Humor and sarcasm as subtle coaching tools—no games, just dry wit and sharp timing.
• 💻 Uses AI tools like Grammarly and Fathom for editing and transcripts, but insists the voice stays human.
• 🐟 Bucket list dream: Fly-fishing road trip through the Rockies with a (borrowed) dog and zero constraints.
• 💪 Most proud of: The resilience to build a coaching practice without a playbook, metrics, or much applause.