
Ep 127. Stand out with sensory branding
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In a world where the main gripe of online business owners is the battle to be noticed, it’s imperative to start thinking outside the box. Building a sought-after, lovable brand is a slow burn, not a viral shortcut. If you're ready to be more than ordinary and delight your audience instead of adding to the online noise, you're going to love this episode. We're talking about sensory branding.
Sensory branding uses multiple senses to establish a more emotive connection with your customers. By thoughtfully engaging sight, sound, touch, taste, and smell, you can create a memorable and immersive experience that truly resonates with your audience.
In this episode I’m sharing why sensory branding matters to you if you want to start shining an undeniable spotlight on your brand, examples of how sensory branding has been implemented successfully, and my tips to get your creative juices flowing to use sensory branding to enhance your own brand experience in the online landscape.
Click here to listen on: YouTube