Is the cannabis industry really as profitable as people think?

After spending 15 years in the cannabis industry, Jordan Gardy of Ritual Brands has seen it all—from underground NYC deliveries to building a vertically integrated cannabis company in Colorado, surviving the market collapse, and launching his own New York brand, Ritual.

In this episode of Double the Hustle, Jordan reveals what really happens behind the scenes of legal cannabis and why so many businesses are struggling despite the industry's rapid growth.

You'll learn:

• Why Colorado's cannabis market collapsed
• The biggest myths about THC percentage
• Why stronger weed doesn't always mean better weed
• What dispensaries don't tell consumers
• The truth about building a cannabis brand
• Why legal cannabis is harder than most people think
• Jordan's journey from NYC to Colorado and back

Whether you're curious about cannabis, entrepreneurship, or building a business from the ground up, this episode offers an inside look at one of the fastest-changing industries in America.

TIME STAMPS

00:00 Meet Jordan & His Cannabis Journey

02:23 Growing Up Around NYC

07:12 NYC Cannabis Delivery Days

11:56 Moving to Colorado

14:20 Building a Cannabis Company

20:30 Learning Sales & Landing Big Accounts

28:13 Starting Ritual

31:30 Why Colorado's Cannabis Market Collapsed

37:19 Launching Ritual in New York

42:00 THC Myths Explained

48:01 New York vs. Colorado Cannabis Laws

51:04 The Future of the Cannabis Industry

01:02:16 Advice for Entrepreneurs & Final Thoughts

Whether you’re here because you’re a twin yourself, being an entrepreneur, or you’re just curious about what it’s like to go through life with a mirror image, we appreciate you. Thank you for listening, for supporting us, and for being part of this journey.

With double the love,
Anna and Tori

He grew up in one of the most competitive places in New York City—the Diamond District—but chose to leave it all behind to become a cosmetic dentist.

Dr. Emanuel Kand shares unbelievable stories from 47th Street, including a $25,000 Rolex deal that went terribly wrong, the lessons he learned about reputation, and why he traded diamonds for dentistry.

In this episode, you'll discover:

• What it's really like working in NYC's Diamond District
• The fake Rolex story that changed everything
• Why confidence starts with your smile
• Veneers vs. whitening—what actually works
• The biggest dental mistakes people make every day
• How cosmetic dentistry changes lives
• Why trust matters more than talent in business

Whether you're an entrepreneur, fascinated by luxury watches, or simply want a healthier smile, this conversation delivers powerful business lessons and practical dental advice.

Subscribe for more interviews with entrepreneurs, creators, and industry leaders.

TIME STAMPS

00:00 Introduction

01:36 Growing Up in NYC's Diamond District

05:21 Reputation, Trust & Hustle

12:24 The $25K Rolex Scam

17:24 Family, Faith & Immigrant Roots

24:31 Leaving the Diamond Business

30:42 Why He Chose Dentistry

37:23 Cosmetic Dentistry & Smile Transformations

45:24 Rolexes vs. Confidence

49:37 3 Essential Dental Habits

55:55 Helping Patients Overcome Fear

59:31 Veneers vs. Whitening

01:04:13 Why Dentistry Is Like Engineering

01:08:51 Mentors, Success & What's Next

Whether you’re here because you’re a twin yourself, being an entrepreneur, or you’re just curious about what it’s like to go through life with a mirror image, we appreciate you. Thank you for listening, for supporting us, and for being part of this journey.

With double the love,
Anna and Tori

Can you build a successful business without destroying your relationship?

In this episode of Double The Hustle, twin brothers Bryce and Morgan pull back the curtain on what it's really like running a company together.

They talk about the fights, disagreements, money differences, personality clashes, late-night business calls, and why working with family is much harder than most people realize.

They also share the lessons that helped them grow their business while protecting their relationship.

In this episode:

• Why siblings argue differently in business
• The biggest mistakes business partners make
• Handshake deals vs. contracts
• Why getting paid is harder than people think
• Different money mindsets that create conflict
• How personality affects leadership
• When to push harder—and when to let things go
• The secret to surviving business with family

Whether you're an entrepreneur, business owner, or thinking about starting a company with friends or family, this episode is packed with practical advice and honest stories.

Subscribe for more conversations with entrepreneurs, creators, and business owners.

#Entrepreneur #BusinessPodcast #FamilyBusiness #Startup #Leadership #SmallBusiness #DoubleTheHustle #BusinessPartners #Entrepreneurship

TIME STAMPS

00:00 Meet the Content Twins

02:04 Fighting While Running a Business

06:24 Roles, Leadership & Personality Differences

10:38 Money Mindsets & Decision Making

16:13 Work-Life Balance as Siblings

20:12 CEO Mentality & Business Growth

22:27 The Constant Battle to Get Paid

24:23 Handshake Deals, Systems & Communication

28:59 Speaking Up & Setting Expectations

30:31 Why Speed Wins in Business

31:44 Twin Debate & Final Thoughts

Whether you’re here because you’re a twin yourself, being an entrepreneur, or you’re just curious about what it’s like to go through life with a mirror image, we appreciate you. Thank you for listening, for supporting us, and for being part of this journey.

With double the love,
Anna and Tori