In this essential episode, you're diving into the new frontier of AI-powered search and learning exactly how to make your interior design firm not just visible but preferred by ChatGPT, Gemini, Claude, and other AI search tools. Melissa walks you through why traditional SEO is no longer enough and shares the top 10 strategies to ensure your design business shows up when future clients ask AI who the best designer in their city is.

You'll discover the importance of authority language, consistent branding, optimized metadata, and content that educates (not just inspires). Melissa also shares how to audit your online presence and provides a simple way to test your current AI visibility. With the rapid evolution of AI, you've got a narrow window to get ahead—and this episode is your roadmap to owning that competitive edge.

IN THIS EPISODE, YOU WILL HEAR:

• (04:08) Why AI search is fundamentally different from Google—and what it means for designers
• (07:37) The 10 keys to getting your design firm found by AI, starting with brand positioning
• (09:00) How weak language (like "help") is killing your credibility and visibility
• (14:19) The power of location anchoring and why geography now matters more than ever
• (15:13) How press and media mentions now signal authority to AI tools
• (23:43) Why AI-readable assets like transcripts and consistent formatting boost your searchability

SUPPORTING RESOURCES:

• MelissaGalt.com/events — VIP Designer Branding Retreat and Marketing Reboot in Scottsdale, November 12–14, 2025

When you're ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

In this insightful episode of Design Business Freedom, Melissa challenges the growing trend of over-automation in interior design businesses. While automating certain processes can be a major time-saver, she reminds you that design is a high-touch, sensory-driven, and deeply personal service. Melissa walks you through how automation can subtly erode client trust and connection if you're not using it with intention.

You'll learn how to strike the right balance between efficient systems and meaningful moments that foster client loyalty and emotional impact. From the three critical phases where automation should take a back seat to her powerful Five Senses Framework, this episode is your call to reintroduce the magic of real human connection in your design process.

IN THIS EPISODE, YOU WILL HEAR:

• (01:01) Why automation should enhance efficiency—not erase intimacy—in your design business
• (02:34) The truth behind what clients are really investing in (hint: it's not convenience)
• (03:13) Three high-touch phases in your process where automation should step aside
• (04:43) How to use personal check-ins, video walkthroughs, and voice notes to deepen client connection
• (07:09) The Five Senses Framework to elevate every reveal and create unforgettable client experiences
• (11:07) A simple 10-minute audit to evaluate if you've gone too far with automation

SUPPORTING RESOURCES:

• VIP Designer Branding Retreat and Marketing Reboot – November 12–14, Scottsdale, AZ

When you're ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

Your design work might be stunning—but what truly sets you apart in a competitive market is the experience you deliver. In this episode of Design Business Freedom, you'll dive into the client journey from start to finish. Melissa walks you through how to turn your design process into an elevated, polished experience that builds trust, eliminates confusion, and leaves your clients raving (and referring).

From the initial inquiry to the final reveal and beyond, you'll discover how every single touchpoint can be an opportunity to wow your clients. Learn how to map your process into a journey that reflects your brand, enhances your value, and runs like a well-oiled (and joyful!) machine. If your current client experience isn't as polished as your portfolio, this episode is a game-changer.

IN THIS EPISODE, YOU WILL HEAR:

• (01:05) Why clients hire you for more than just beautiful design—and what really separates you in the market
• (05:48) How to confidently introduce your feasibility package or style and comfort assessment
• (12:33) The importance of presenting your proposal live (or via Loom) to avoid the "telephone game" with couples
• (17:35) What to include in your onboarding expectations document to reduce project interference
• (26:14) Why presenting just one confident design scheme is your best move—and how to back it up with expert education
• (34:57) How systems (and support) make procurement smooth and profitable, not stressful
• (39:08) The final step that too many designers skip—client debriefs and staying connected post-project

SUPPORTING RESOURCES:

• Join Melissa at High Point Market:

  • Saturday, October 25 at 10 a.m. — Universal Furniture: Five Secrets to Scaling Without Sacrifice
  • Sunday, October 26 at 12 p.m. — Antiques & Design Center, Suites at Market Square: Outsource to Escape the Overwhelm

When you're ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.