Delta's AI Fare Revolution and Beyond: From Airline Pricing to Elmo's Twitter Scandal
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Delta's AI Fare Revolution and Beyond: From Airline Pricing to Elmo's Twitter Scandal
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Delta Air Lines is leveraging artificial intelligence (AI) to refine its airfare pricing, aiming to apply AI to 20% of its domestic flights by the end of 2025. This marks a significant increase from the current 3%, highlighting a shift towards dynamic pricing models. Delta's partnership with Fetcherr, an AI travel firm, is central to this strategy, which could lead to more responsive and market-tailored air travel pricing.
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Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.
As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.
As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.