Color is the first element our brain perceives when we look at a brand. Even before we read the name or logo, we are already influenced by the color palette. But did you know that the right color can boost trust, stimulate purchase, and make a brand instantly recognizable?

In this episode of Deep Div,e we explore the psychology of color in branding:

• Why does blue convey trustworthiness?
• Why is red associated with energy and speed?
• What colors do luxury brands use to communicate exclusivity?
• How do you choose the right palette for your business without falling into common mistakes?

You will discover concrete examples, practical strategies, and trivia that will help you build a strong and memorable visual identity.

Are you ready to use colors strategically?

Can AI truly replace human creativity? In this episode, we explore the rise of “Ghiblization” - the AI-powered replication of Studio Ghibli’s iconic style.

Is it homage or plagiarism?

From visual aesthetics to emotional storytelling, we dive deep into why artificial intelligence can imitate the look, but not the soul, of Ghibli’s magic.

A sharp take on art, trends, and technology.

A logo is more than just a graphic symbol; it is the first impression your brand leaves on your audience.

An effective logo can make you instantly recognizable, convey trust, and reinforce your visual identity. But how do you choose the right logo?

In this episode, we explore the different types of logos-from logotypes to pictograms, from monograms to mascots-and analyze what criteria to use to select the most suitable one for your brand.

We will guide you through concrete examples and practical strategies to help you understand which solution works best for your business.

Whether you are a business owner, freelancer, or marketing professional, this episode will give you the tools to make an informed choice and create a strong and memorable visual identity.

Listen now to learn more about marketing and branding strategies.