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The User Research Strategist: UXR | Impact | Career

The User Research Strategist: UXR | Impact | Career

著者: Nikki Anderson
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Interviews with amazing user researchers to uncover concrete, actionable, and tactical advice to help you maximize your user research impact and excel in your career https://userresearchacademy.substack.com/

www.userresearchstrategist.comNikki Anderson
社会科学 科学
エピソード
  • The Work Research Enables | Dave Hora (Consultant)
    2025/06/26
    Listen now on Apple, Spotify, and YouTube.—Dave Hora is perpetual Employee of the Month at Dave's Research Company: as a consultant, he helps leaders run strategic product initiatives and teams build well-informed product processes.In 2011, Dave was the first researcher at a mobile startup in San Francisco, then went on to work as the first research hire at five more companies including ResearchGate, PlanGrid, and Instacart. In 2020, he went independent and founded Dave's Research Company in Porto, Portugal.Dave co-led and co-designed the Research Skills Framework during his time as a Research Ops Community board member. He runs a small mailing list about how we make good software, and each year he takes a short sabbatical for winemaking or sake brewing season.In our conversation, we discuss:* Why researchers must understand the broader workflows and strategic goals their work feeds into.* How to “journey map” your research projects to identify patterns in decisions and outcomes.* The tension between pet projects and strategic alignment—especially in ambiguous organizations.* The importance of gaining visibility into upstream and downstream processes beyond the research itself.* How researchers can navigate vague strategies like “10x growth” without losing their grounding.Some takeaways:* Research is only valuable in context. Dave reminds us that insights have little power unless they directly support the work a team is trying to do. Strategic research isn’t about delivering answers in isolation, it’s about enabling action and influencing the sequence of product decisions.* Journey map your projects, not just your users. To grow as a researcher, reflect on your past projects and map the decisions, artifacts, and impacts they produced. Over time, you’ll start to see recurring patterns, what kinds of questions emerge at different phases, and how research is (or isn’t) used.* Visibility is your first step to influence. If you’re stuck in a validation loop, start by asking what happens next. Join meetings outside your immediate research bubble. Observe how decisions are made, how documents evolve, and where your insights go. Influence begins with curiosity and presence.* Without strategy, pet projects thrive. When companies lack a clear “what we are and aren’t doing,” well-intentioned ideas, often from leadership, can steamroll roadmaps. Researchers won’t always win these battles, but they can help clarify risks, expose assumptions, and steer ideas through a more thoughtful path to validation.* Your role isn’t to fix the org, but to participate wisely. You don’t need to solve your company’s strategic alignment or broken processes. But you can bring awareness to trade-offs, highlight what’s at stake, and help others reflect. Influence is surfacing the right questions at the right time.Where to find Dave:* Website* LinkedInStop piecing it together. Start leading the work.The Everything UXR Bundle is for researchers who are tired of duct-taping free templates and second-guessing what good looks like.You get my complete set of toolkits, templates, and strategy guides. used by teams across Google, Spotify, , to run credible research, influence decisions, and actually grow in your role.It’s built to save you time, raise your game, and make you the person people turn to.→ Save 140+ hours a year with ready-to-use templates and frameworks→ Boost productivity by 40% with tools that cut admin and sharpen your focus→ Increase research adoption by 50% through clearer, faster, more strategic deliveryhttps://userresearchstrategist.squarespace.com/everything-uxr-bundleInterested in sponsoring the podcast?Interested in sponsoring or advertising on this podcast? I’m always looking to partner with brands and businesses that align with my audience. Book a call or email me at nikki@userresearchacademy.com to learn more about sponsorship opportunities!The views and opinions expressed by the guests on this podcast are their own and do not necessarily reflect the views, positions, or policies of the host, the podcast, or any affiliated organizations or sponsors. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.userresearchstrategist.com/subscribe
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    27 分
  • Reporting Without Control | Steve Jenks (MeasuringU)
    2025/06/12
    Listen now on Apple, Spotify, and YouTube.—Steve is a UX researcher at MeasuringU, a full-service research agency in Denver, Colorado in the United States, and a research faculty member at the University of Denver. He has a Ph.D. in higher education with a focus on research methods and statistics, and transitioned into UX research after working in education policy and technology for over a decade. He loves the challenge of helping organizations make data-informed decisions to improve their products and services, and hopes to one day specialize in training and mentoring newer researchers in the field. Outside of work, he loves puzzles, IKEA, miniatures, volunteering, and is currently his local Disney Lorcana champion.In our conversation, we discuss:* What it’s like to run user research for products you don’t work on directly and can’t influence day-to-day.* The core differences between in-house and agency UX research and how to adapt your mindset.* How to tactfully redirect clients when they ask for the wrong method or too much scope.* Tips for managing clients and stakeholders you may never meet until the final presentation.* Why agency work can sharpen your skills in stakeholder engagement, methodology flexibility, and research storytelling.Some takeaways:* Influence doesn’t require ownership. Even when you’re not embedded in a product team, you can shape critical decisions by understanding the business need, offering the right methodology, and asking questions internal teams may overlook. Steve shows how an external researcher can become a trusted advisor by bringing fresh eyes and rigorous thinking.* Great research starts with pre-work, even under pressure. Agency research often comes with tight timelines, but skipping discovery is a mistake. Steve emphasizes getting a crash course in the product, team dynamics, and prior context before diving in. Understanding what success looks like and who the findings are for helps shape more actionable research.* Pushback is part of the job and it’s a good thing. Clients may ask for the wrong method or an excessive scope. Steve walks through how his team uses clear business reasoning, previous case studies, and budget realities to shift direction without creating friction. Being honest builds long-term trust and often leads to repeat work.* The final report isn’t just a deck, it’s a performance. You may only meet key stakeholders at the end, so make it count. Tailor insights to the audience (quant vs qual, detail vs big picture), practice storytelling, and have clear next steps ready. When done well, these sessions often spark follow-up projects or deeper buy-in from leadership.* Agency work builds layered skills fast. Steve loves the diversity of agency life: switching between domains, juggling multiple clients, and mentoring less experienced teams. It sharpens your ability to pivot between strategic and tactical work, advocate for better research, and influence teams from the outside even with limited face time.Where to find Steve:* Website* LinkedInStop piecing it together. Start leading the work.The Everything UXR Bundle is for researchers who are tired of duct-taping free templates and second-guessing what good looks like.You get my complete set of toolkits, templates, and strategy guides. used by teams across Google, Spotify, , to run credible research, influence decisions, and actually grow in your role.It’s built to save you time, raise your game, and make you the person people turn to.→ Save 140+ hours a year with ready-to-use templates and frameworks→ Boost productivity by 40% with tools that cut admin and sharpen your focus→ Increase research adoption by 50% through clearer, faster, more strategic deliveryInterested in sponsoring the podcast?Interested in sponsoring or advertising on this podcast? I’m always looking to partner with brands and businesses that align with my audience. Book a call or email me at nikki@userresearchacademy.com to learn more about sponsorship opportunities!The views and opinions expressed by the guests on this podcast are their own and do not necessarily reflect the views, positions, or policies of the host, the podcast, or any affiliated organizations or sponsors. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.userresearchstrategist.com/subscribe
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    34 分
  • Reframing Democratization | Ned Dwyer (Great Question)
    2025/05/29
    Listen now on Apple, Spotify, and YouTube.—Ned Dwyer is the Co-Founder and CEO of Great Question, the all-in-one UX research platform designed to democratize research at scale.After two successful exits as a founder, Ned launched his biggest idea to date: helping enterprise teams better understand their users. Ned has led Great Question in empowering UX researchers, designers, and product teams to collaborate seamlessly and uncover the insights needed to build something great.With over a decade of experience at the intersection of product, design & research; Ned has driven innovation and scaled businesses that solve complex challenges for enterprises.Outside of his professional pursuits, Ned loves spending time in sunny Oakland, California with his wife, two kids and three cats.In our conversation, we discuss:* What democratization really means and why it’s not just about “everyone doing research.”* The shift in sentiment and adoption—from early-stage startups to 16,000-person enterprises.* How researchers can avoid being sidelined by becoming facilitators, not gatekeepers.* The role of tools, policies, and AI in scaling high-quality research safely across teams.* Strategies for building the business case for tools and training—especially in resource-limited orgs.Some takeaways:* Democratization is already happening whether you’re involved or not. Ned emphasizes that research is already being done across organizations by non-researchers, just not always well. The opportunity for researchers is to step into a facilitator role: setting standards, defining guardrails, and ensuring quality without hoarding control.* Big orgs are leading the way, not just scrappy startups. Contrary to early assumptions, the most aggressive adopters of democratization aren’t just startups, they’re enterprises with thousands of employees. The difference? These organizations invest in scalable infrastructure, permissions, and training to empower safe, responsible research at scale.* Guardrails matter more than gatekeeping. With the right systems, democratization doesn’t have to mean chaos. Great Question includes features like eligibility criteria, access controls, incentive limits, study approval flows, and AI-powered report validation. These guardrails enable research at scale without compromising integrity or participant experience.* Make your case by speaking leadership’s language. To advocate for democratization tools or training, tie your request to business goals: reduced legal risk, better participant experience, efficiency gains, and fewer headcount needs. Use the “researcher effort score” to quantify pain points and show progress over time.* Want more influence? Get close to the money. Strategic researchers don’t wait for requests, they go to sales, marketing, and product to understand pain points and proactively solve them. Running win/loss research or unblocking customer access helps build trust, grow research demand, and elevate your role beyond usability testing.Where to find Ned:* Website* LinkedIn: Great Question* LinkedIn: Ned* Twitter/XInterested in sponsoring the podcast?Interested in sponsoring or advertising on this podcast? I’m always looking to partner with brands and businesses that align with my audience. Book a call or email me at nikki@userresearchacademy.com to learn more about sponsorship opportunities!The views and opinions expressed by the guests on this podcast are their own and do not necessarily reflect the views, positions, or policies of the host, the podcast, or any affiliated organizations or sponsors. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit userresearchacademy.substack.com/subscribe
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    35 分

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