Keywords

Jackson Pottery, cast stone, landscape architecture, sustainability, handmade pottery, trade website, customer feedback, design innovation, quality products, gardening

Summary

In this episode, Angelique Robb interviews Forrest Jackson of Jackson Pottery, discussing the company's rich history, evolution into cast stone planters, unique selling points, production methods, sustainability initiatives, and the importance of celebrating landscape architecture. The conversation highlights the commitment to quality and customer feedback, as well as the launch of a new trade website to better serve landscapers and architects.

https://jacksonpotterypro.com/

Takeaways

Jackson Pottery has evolved from handmade pottery to cast stone planters.

The company focuses on unique, high-quality pieces that stand out.

Customer feedback is crucial for product development and innovation.

Their cast stone production is small batch, ensuring quality and durability.

Sustainability efforts include recycling materials and creating long-lasting products.

Post-pandemic, the focus is shifting back to design and trade relationships.

The new trade website allows for easier ordering and inventory management.

Celebrating landscape architecture is important for the industry.

Durability and quality are key selling points for their products.

Jackson Pottery aims to be a resource for landscapers and architects.

Sound bites

"There's a lot of things that you can get into."

"We enjoy celebrating what they've done."

"We want to be a resource for them."

Chapters

00:00 Introduction to Jackson Pottery

00:57 The Evolution of Jackson Pottery

03:00 Transition to Cast Stone Planters

05:09 Unique Selling Points and Customer Feedback

08:30 Understanding Cast Stone Production

11:37 The Importance of Durability

14:54 Sustainability Initiatives at Jackson Pottery

19:06 Post-Pandemic Focus on Design and Trade

21:19 New Trade Website and Customer Engagement

23:56 Celebrating Landscape Architecture