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Today, I reunite with Lori Lyons- whom I met on the New Media Cruise (formally, Podcasters Cruise)- to talk about what it really takes to “ignite your business” in a world full of copy-and-paste websites, AI-generated content, and shrinking attention spans. We get into why a website still matters—whether you’re an entrepreneur, coach, creative, or artist—and how your website should function as a living business card that builds trust and credibility.

Lori breaks down how she had to pivot from traditional marketing and packaging into digital marketing, WordPress, and eventually website design after being laid off. Through this, we discuss markets shift, how technology changes consumer behavior, and why your ability to adapt matters more than ever.

Together, we also get into the importance of messaging. Ms. Lyons explains why so many business owners lose clients simply because they aren’t clear about what they do, who they serve, and what problems they solve. We cover common branding mistakes, why “symptoms” often sell better than labels, and how clarity beats cleverness when people are deciding whether to listen, click, or buy.

We also talk professionalism and presentation—especially for podcast guests and high-ticket offers. Ms. Lyons shares why showing up polished isn’t vanity, it’s credibility, and how basic standards can influence trust, authority, and client decisions.

lorilyons.me

Website: https://coupleonukes.com

Exodus, Honor Your Heart, & Nulu Knives: https://www.coupleonukes.com/affiliates/

Want to be a guest on Couple O' Nukes? Send me a message on PodMatch: https://www.podmatch.com/hostdetailpreview/1726279485588093e83e0e007

Sign Up For A PodMatch Account: https://www.joinpodmatch.com/coupleonukes

*Couple O' Nukes LLC and Mr. Whiskey are not licensed medical entities, nor do they take responsibility for any advice or information put forth by guests. Take all advice at your own risk.

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Today, I sit down with Jen Hewson, functional medicine practitioner, minister, and founder of Sifting Life Ministries, to explore the powerful intersection of faith, holistic health, addiction recovery, and trauma healing. Dr. Hewson explains why the human body should be treated not as a broken machine, but as a divine miracle created by God, and how modern medicine often ignores the spiritual roots of sickness.

In this conversation, I explore Dr. Hewson’s personal journey through childhood trauma, addiction, and a life-threatening cancer diagnosis that forced her to question Western medical models and seek healing through prayer, repentance, functional medicine, and lifestyle transformation. We discuss gut health, anxiety, depression, addiction, discernment, and the biblical concept of pharmakeia, as well as how unresolved fear, unforgiveness, and generational patterns can manifest as physical disease.

We also dive into Dr. Hewson’s book Gut Instincts, where she outlines a faith-centered approach to healing that combines Scripture, science, and practical application. From addiction recovery and sobriety to leadership alignment and street-level ministry, this episode emphasizes why true healing requires both spiritual restoration and physical stewardship. This is a conversation about discernment, repentance, discipline, and returning home to God’s original design.

https://www.takebackyourhealth.ca/

Website: https://coupleonukes.com

Exodus, Honor Your Heart, & Nulu Knives: https://www.coupleonukes.com/affiliates/

Want to be a guest on Couple O' Nukes? Send me a message on PodMatch: https://www.podmatch.com/hostdetailpreview/1726279485588093e83e0e007

Sign Up For A PodMatch Account: https://www.joinpodmatch.com/coupleonukes

*Couple O' Nukes LLC and Mr. Whiskey are not licensed medical entities, nor do they take responsibility for any advice or information put forth by guests. Take all advice at your own risk.

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Today, I sit down with Mesha Paul, survivor, author, and host of the Silent No Longer Podcast, to have a conversation about domestic violence, childhood trauma, and the long journey of healing. Ms. Paul shares her story of growing up in instability, experiencing long-term sexual abuse, and later finding herself in multiple toxic and abusive relationships without realizing that what she was living was not normal.

In this episode, we explore how domestic violence goes far beyond physical harm. Ms. Paul shares that there are multiple types of domestic abuse, including emotional, psychological, and intimidation-based abuse that often goes unrecognized. We discuss how silence, fear, children, financial dependence, and misplaced forgiveness keep people trapped in harmful relationships, and how abuse behind closed doors is often invisible to friends, family, and even churches.

We also discuss Ms. Paul’s faith journey, her book Behind Closed Doors, and how learning God’s definition of love became a turning point in her healing. From generational trauma and abandonment to boundaries, self-worth, and learning to speak out, this episode emphasizes why survivors must recover loudly so others do not suffer quietly.

https://stan.store/RiseUpBraveSouls

https://a.co/d/776FVxk

Website: https://coupleonukes.com

Exodus, Honor Your Heart, & Nulu Knives: https://www.coupleonukes.com/affiliates/

Want to be a guest on Couple O' Nukes? Send me a message on PodMatch: https://www.podmatch.com/hostdetailpreview/1726279485588093e83e0e007

Sign Up For A PodMatch Account: https://www.joinpodmatch.com/coupleonukes

*Couple O' Nukes LLC and Mr. Whiskey are not licensed medical entities, nor do they take responsibility for any advice or information put forth by guests. Take all advice at your own risk.