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What happens when AI knows more about you than you control? Jason Barnard, CEO of Kalicube, reveals the hidden forces shaping how search engines and AI systems represent us online—and why taking control is now an existential necessity.

Most professionals don't realize they're losing opportunities daily because of how they appear in search results and AI responses. When decision-makers Google your name or ask ChatGPT about you before million-dollar deals, what will they find? The answer could make or break your business and career trajectory.

Jason shares his remarkable journey from being identified as "a cartoon blue dog" (despite being a successful entrepreneur) to mastering how machines perceive him. Through fascinating real-world examples, he demonstrates how anyone can strategically manage their digital narrative to showcase their true value and authority.

This conversation goes far beyond traditional reputation management. As AI becomes embedded in everyday software like Microsoft Windows and Google Workspace, these systems make judgments about you that influence others invisibly. Without proper guidance, AI might associate you with the wrong information or even confuse you with others sharing your name—like the Jason Barnard caught speeding at 160km/h (who wasn't our guest!).

The implications escalate as we approach technological singularity. "If you haven't got control now, what happens when they get smarter than you?" Jason asks. "You need those machines to have the reference, which is your website today, because it will be ingrained in their brains in the future."

Ready to take control of how the world's most powerful information systems represent you? Download free comprehensive guides at kalicube.com/guides and discover exactly how to ensure search engines and AI portray the professional you truly are.

https://jasonbarnard.com/

https://kalicube.com/

Sponsored by Nico Van de Venne CommV

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Host Linkedin: Nico Van de Venne
Host site: https://nicovandevenne.com/

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The content presented in this podcast is intended for informational and entertainment purposes only. The views, opinions, and insights expressed by the host and guests are their own and do not necessarily reflect those of The Everlasting Fulfilment Podcast or its affiliates.

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