Commerce Today

著者： Joshua Warren
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  • Short, actionable updates on ecommerce and omnichannel technology that help merchants of all sizes succeed. We focus on things you should be doing today to be successful in the ecommerce industry.
    © 2025 CommerceToday.fm
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あらすじ・解説

Short, actionable updates on ecommerce and omnichannel technology that help merchants of all sizes succeed. We focus on things you should be doing today to be successful in the ecommerce industry.
© 2025 CommerceToday.fm
マーケティング マーケティング・セールス 経済学
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  • Episode 121: Replatforms Fail in the Boardroom - 3 Blindspots to Fix Now

    Episode 121: Replatforms Fail in the Boardroom - 3 Blindspots to Fix Now
    2025/04/29
    Most “failed” ecommerce replatforms were sunk long before the first sprint—right at the leadership table. In this live episode I break down: * The “Why‑Now” Gap – how shiny‑object buys turn into seven‑figure write‑offs. Scope Without a P&L Owner – why committees bloat budgets and delay launches. Kill‑Switch Chaos – the tightrope between zombie projects and trigger‑happy cancellations. You’ll leave with a simple 90‑Day Pilot Playbook that keeps projects lean, measurable, and worth betting on—and a one‑page “success contract” template you can swipe today. Need the template? DM me pilot on LinkedIn and I’ll send it over.
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    14 分
  • Episode 120: Overcoming E-commerce Stagnation - Small Steps to Big Wins

    Episode 120: Overcoming E-commerce Stagnation - Small Steps to Big Wins
    2025/04/22
    Welcome to another episode of Commerce Today, hosted by Joshua Warren, CEO of Creatuity. This episode shifts focus from technology to strategies for overcoming stagnation in e-commerce projects. Using the analogy of organizing a messy garage, Joshua discusses how breaking tasks into smaller steps can prevent businesses from getting stuck, whether it's launching parts of an e-commerce platform, navigating complex projects, or re-platforming. He emphasizes the importance of data-driven decision-making and incremental progress, stressing the need for analytics and setting realistic goals. Join Joshua as he provides practical tips for making tangible improvements in your e-commerce operations.
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    15 分
  • Episode 119: From Kickbacks to Collaboration: E-Commerce Partnerships Explored

    Episode 119: From Kickbacks to Collaboration: E-Commerce Partnerships Explored
    2025/04/15
    In this episode of Commerce Today, Joshua Warren, CEO of Creatuity, discusses the importance and value of genuine e-commerce partnerships. He highlights the difference between financially-driven partnerships and those focused on merchant benefit. He shares insights on four key partners: IPaaS for integration solutions, ShipperHQ for enhanced shipping experiences, dotDigital for marketing automation, and Adobe for their robust e-commerce platform. He emphasizes the need for partnerships that prioritize merchant needs over financial gains and offers practical advice on leveraging these partnerships for better e-commerce outcomes. Finally, he invites North Texas e-commerce professionals to an upcoming event at Martin House Brewing and offers a free e-commerce problem-solving session for interested listeners.
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    14 分

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