エピソード

  • Episode 144: The Amazon Dilemma: Winning on Marketplaces Without Killing Your Brand
    2025/10/07
    For many brands, selling on Amazon isn’t optional; it’s essential. But that opportunity comes with real trade-offs. The scale and exposure are unmatched, yet the risks are significant: shrinking margins, brand dilution, and the potential to undercut your own DTC sales. The real challenge isn’t whether to sell on Amazon but how to do it profitably and strategically. In this episode, we break down a framework for managing the Amazon dilemma. You’ll learn how to reduce channel friction, why real-time inventory is critical, and which metrics actually matter in a multi-channel ecosystem. It’s time to stop treating Amazon like just another sales channel and start managing it like the powerful vendor relationship it truly is.
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    21 分
  • Episode 143: From Startup to Scale: The Playbook for Your First $10M
    2025/09/30
    Early-stage ecommerce growth often feels chaotic, with leaders stretched thin across marketing, fulfillment, and operations. But scaling to the first $10 million isn’t about doing more—it’s about focusing on the right strategies. This episode draws from The Ecommerce Growth Playbook to help founders and leaders of high-growth small businesses apply the three levers of breakout growth: Customer Obsession, a Scalable Engine, and Leadership. Listeners will learn how to secure product-market fit, prevent crippling tech debt, and make their first critical hires, building a foundation for sustainable, mid-market success.
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    20 分
  • Episode 142: Surviving the 2025 USPS Rate Hike: Protect Your Margins Without Sacrificing Service
    2025/09/23
    A 20-minute solo episode where Joshua unpacks the July 13, 2025 USPS shipping rate increase, explaining the 7.4 percent overall price hike, the new surcharges for oversized packages, and which services are most affected. He also shares strategies to help merchants manage rising shipping costs, communicate changes to customers, and maintain profitability.
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    12 分
  • Episode 141: Navigating 2025 Sales Tax Changes: Simplifying Compliance and Reducing Headaches
    2025/09/16
    In this 20-minute solo episode, Joshua breaks down the biggest U.S. sales tax changes taking effect in 2025 and what they mean for merchants. He explains economic nexus thresholds, new rate hikes in major states, the expanding taxation of digital goods, and the rise of retail delivery fees. Listeners will come away with practical strategies to stay compliant without drowning in paperwork so retailers can focus on growth and avoid unexpected audits.
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    13 分
  • Episode 140: PCI DSS 4.0 After the Deadline: Keeping Your Store Secure
    2025/09/09
    Payment security may not be flashy, but ignoring it could cost your business everything. In this episode, Joshua dives into PCI DSS 4.0, the new security standard that became mandatory for e-commerce merchants starting April 1, 2024. With hefty fines and the risk of losing credit card processing privileges looming, understanding and complying with the updated requirements is critical. Joshua breaks down what’s changed, what’s now mandatory, and how to implement a compliance strategy that protects your brand, your customers, and your bottom line. Whether you're a seasoned merchant or just getting started, this episode gives you the actionable insights you need to stay ahead of the curve.
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    16 分
  • Episode 139: The End of De Minimis: New Tariffs and What They Mean for Your Business
    2025/09/03
    In this episode, Joshua unpacks a seismic shift in cross-border e-commerce. As of August 29, 2025, the long-standing U.S. de minimis exemption—allowing parcels under $800 to enter duty-free—is gone. Every shipment into the U.S. will now face import duties, alongside sweeping new tariffs: 50% on most Brazilian imports, 50% on copper-heavy goods, and a potential 270% on Chinese ship-to-shore cranes. These changes will ripple through supply chains and pricing, leaving many merchants unprepared for rapidly rising costs. Drawing on his background in cross-border logistics, Joshua explains why the de minimis change is happening, who will be hit hardest, and what merchants can do to cushion the impact. He shares real stories from mid-market brands already seeing profit margins vanish and offers practical steps—from renegotiating freight contracts to restructuring fulfillment and improving customer communication. By the end, you’ll know how to calculate your new landed cost, spot markets that may become unprofitable, and leverage strategies like bonded warehouses, tariff engineering, and free-trade zones to stay competitive.
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    19 分
  • Episode 138: Conquering Tech Debt: Lessons from The E-Commerce Growth Playbook
    2025/08/26
    In this episode of Commerce Today, Joshua Warren returns to the concept of tech debt, drawing insights from his new book, The E-Commerce Growth Playbook. Through a real-life story and a detailed framework, he explains how tech debt impacts businesses and provides actionable strategies for addressing it. Learn about the hidden costs of shortcuts in your codebase, the deployment paradox, and quick wins to reduce technical debt. Gain insights into managing tech debt effectively to improve your site's performance and ROI. Don't miss this invaluable advice for any e-commerce professional!
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    10 分
  • Episode 137: Your First Tactical Win (A Playbook for Frictionless UX)
    2025/08/19
    Join Joshua Warren of Commerce Today and Creatuity as he delves into key takeaways from his new book, 'The E-Commerce Growth Playbook.' In this episode, discover the importance of a frictionless customer experience and how crucial factors like mobile site speed, streamlined checkout processes, and effortless returns can significantly impact your conversion rates. Learn actionable tactics to identify and eliminate friction points on your website, ensuring a seamless shopping experience that drives sales. Don’t forget to check out the book for a comprehensive playbook and visit the resources page for downloadable checklists and more.
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    10 分