What determines the meaning of a grail watch? Is it a horological equivalent of the legendary Holy Grail, a symbolic object of spiritual and mystical perfection sought after by such luminaries as King Arthur and the knights of the Round Table, the wacky team at Monty Python, and all the way to fearless adventurer Indiana Jones? Or is it simply a glorified wishlist item, shaped by hype, heritage, and the ever-shifting tides of taste? In this episode, Parm and Andy explore the grail’s many forms and guises: from auction desirables and independent watch heroes, to deeply personal and emotionally charged obsessions that defy mainstream logic.

Taking the views of friends and listeners to heat up the conversation, the boys then move to their own personal opinions, where this wicked debate becomes a reflective analysis of what they believe a grail watch means to them today. Has this changed compared to when their love for the hobby began? Is it really one masterpiece that completes a collection, or is it an elusive moving target, always just out of reach? Or can it be easier to achieve than you'd first think? Our horologically charged duo unpack the psychology behind the chase, the role of storytelling, and the way one's desire evolves with experience, exposure and identity.

So listen in to find out all of the above, and if the grail watch is a myth, a feeling, or a rite of passage? Does the grail reveal more about the seeker than the object itself, giving away more than meets the eye? Answers to these questions and more will be revealed, as this episode invites you to rethink the quest, not as a destination, but as a journey that redefines popular opinion.

We'd like to say a big thank you to our friends and listeners (and great collectors) for their comments and feedback to make this show truly unforgettable:

1. Guille - @guillemcorbero on IG

2. Neil - @watchfulneil on IG and also from @realwatchbrothers on IG

(check out their website at https://watchbrothers.co.uk)

3. Joseba

4. Faisal - @fsohail on IG

5. Jordi - @watch_zaddy on IG

6. Ed - @fasionably_late_ed on IG

7. Joan

8. Dom - @unpuredcl on IG

So buckle up and enjoy the ride on this rollercoaster of a journey to discover what a Grail Watch really is.

Don't forget to check out the show notes on our website to add a visual experience at:
www.chronopassion7.com or at our Instagram @chrono_passion_7.

Intro-Outro Music Credit "The Attic Is For Work" By Streamer Music Group - Copyright Free Music

Join Parm and Andy as they sit down with Armand Billard, one of the two founders of Sartory Billard, whose handcrafted dials and collaborative approach have earned him a devoted following in the world of independent watchmaking. From titanium canvases to iridescent guilloché, Armand shares how emotion, elegance, and experimentation shape his horological philosophy.

We begin with the origin story of Sartory Billard, discovering how Armand transitioned from the corporate world at Alcatel to pursue the vision rooted in beauty, craftsmanship, and emotional connection. That being his horological passion, the very special and unique independent watch brand Sartory Billard. He explains how client-led customisation became the brand’s signature, turning each watch into a deeply personal collaboration. As the boys dig deeper into the ethos Armand strives to uphold, he reflects on the power of colour, texture, and storytelling in dial design, revealing how each element is chosen not just for aesthetics, but for the feeling it evokes and emanates.

This episode also explores the broader indie watch scene, with Armand offering candid insights into its evolution and the growing appetite for personalisation. We throw in an extra twist to the show with a CP7 Challenge for Armand, where Parm and Andy set him a very special task.

Whether you’re deep into the indie watch scene or just discovering the magic of bespoke horology, this episode is a masterclass in watchmaking as art. So buckle up and enjoy the ride as we talk about creating bespoke watches and horological memories.

Check out Sartory Billard's watches and the bespoke watchmaking process on their website at:

https://sartory-billard.com

Don't forget to check out the show notes on our website to add a visual experience at:
www.chronopassion7.com or at our Instagram @chrono_passion_7.

Intro-Outro Music Credit "The Attic Is For Work" By Streamer Music Group - Copyright Free Music

Pack your loupe and watch gloves, and join us as we talk all things Geneva Watch Days 2025. We're full boots-on-the-ground (literally, with blisters to prove it!) to bring you the inside scoop on the world's premier independent watchmaker's event, bar none. It's where the indie brands come to flex, the big names now start to appear, and your CP7 Boys roam this lakeside watch haven to bring you the best in class experience from this very special event.

While in Geneva, we sipped Flat Whites and ate croissants (you have to hear the Beau Rivage story!), walked the city and immersed ourselves in the coolest indie watch releases of the show. Geneva Watch Days isn’t your typical watch show—it’s more hotel suite hangouts, incredibly deep talks with real watchmakers, and spontaneous deep dives into horology, with the artisans and creatives who make this unbelievable magic happen... and some!

So tune in to hear our most recent Genevan experience, highlighting our loves, our loathes, and why we keep coming back for more.

Did we enjoy it this year? There's only one way to find out... so buckle up and enjoy the ride as we lift the lid on Geneva Watch Days 2025!

Don't forget to check out the show notes on our website to add a visual experience at:
www.chronopassion7.com or at our Instagram @chrono_passion_7.

Intro-Outro Music Credit "The Attic Is For Work" By Streamer Music Group - Copyright Free Music