『Captivate the Room』のカバーアート

Captivate the Room

Captivate the Room

著者： Tracy Goodwin
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 Did you know we determine everything about you from your voice? If you want to captivate the listener and command the space with a voice that makes people listen, this podcast is for you. Join Internationally known voice expert Tracy Goodwin as she shows you how to amplify your authority with her signature methodology Psychology of the Voice® as she shows you how to unearth your voice stories so you speak with confidence, uncover the barriers that keep us from connecting, and unleash the power of your real voice so you captivate the listener from your first word.Copyright 2017 . All rights reserved. マネジメント・リーダーシップ リーダーシップ 人間関係 個人的成功 社会科学 経済学 自己啓発
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  • Working Smart with Maeve Ferguson

    Working Smart with Maeve Ferguson
    2025/07/10
    Welcome to the show! I've got a great episode for you today on working smarter not harder with my former student Maeve Ferguson. Maeve Ferguson Your business should amplify your brilliance, not demand your constant presence. If you're an expert, author, or thought leader ready to scale without sacrificing integrity, Maeve Ferguson helps multi-six, 7, and 8-figure entrepreneurs turn their intellectual property into lead-generating, authority-building infrastructure. Using her proprietary Thought Leader’s Pathway™ and Diagnostic Assessment Ecosystems, Maeve helps you evolve from being just another expert… ➡️ to The Answer your audience is searching for, ➡️ to The Spotlight where your voice is visible and valued, ➡️ to The One: the undisputed authority your industry trusts, follows, and buys from. This isn’t bro-marketing. This is strategic IP activation. Through deeply customized frameworks, automated segmentation, and score-based insight, Maeve transforms your ideas into scalable systems that attract right-fit leads, convert trust into revenue, and position you to lead without burnout. https://maeveferguson.com As featured in Forbes - Featuring Maeve Ferguson https://www.impactscoreassessment.com/ https://www.linkedin.com/in/maeveferguson/ General Overview Conversation Summary: This conversation covers the speaker's journey from a corporate background to becoming an entrepreneur focused on building quiz funnels and assessment-based lead generation for thought leaders and expert entrepreneurs. The discussion touches on the importance of nurturing leads, the shift in the online marketing landscape, the value of quizzes and assessments, and the need for personalized, high-touch experiences. Interviewee Background: The interviewee, Maeve Ferguson, is an architect of the industry's most elegant client-converting assessments. She has a background in private equity, managing global teams and leading transformation projects across continents. Maeve now works with seven and eight-figure thought leaders, bestselling authors, and expert entrepreneurs to codify their frameworks and create diagnostic assessments that attract, qualify, and convert ideal clients. Key Points Maeve's journey from a corporate background to becoming an entrepreneur focused on building quiz funnels and assessment-based lead generation.The importance of nurturing leads and not giving up on potential clients, even if they don't convert immediately.The shift in the online marketing landscape, including the rise of the "noise economy" and the need for value-driven offers and personalized experiences.The value of quizzes and assessments in qualifying leads, gathering market insights, and building personal connections with potential clients.The importance of doing the work, executing quickly, and not getting bogged down in perfection or fear of rejection. Notable Quotes "If you don't make offers, you will not make money. It's as simple as you will not make money if you don't make offers." (20:16)"There are no push a button and be a millionaire. It doesn't exist." (42:24)"If you don't have water going through the pipes, it's just a really pretty thing sitting on the internet. It's not going to do anything." (42:24) Kicker Quotes "If you don't make offers, you will not make money. It's as simple as you will not make money if you don't make offers." (20:16)"There are no push a button and be a millionaire. It doesn't exist." (42:24) Detailed Insights Main Arguments The online marketing landscape has shifted, and the "noise economy" requires value-driven offers and personalized experiences to stand out. (22:01)Quizzes and assessments are powerful tools for lead qualification, market insights, and building personal connections with potential clients. (35:56)Executing quickly and not getting bogged down in perfection or fear of rejection is key to success as an entrepreneur. (41:52) Supporting Evidence Maeve's own experience of generating a $10,000 sale from a client she had been nurturing for 6 years. (26:54)The data and insights Maeve's assessments provide, allowing her clients to refine their messaging and offers. (40:33)Maeve's transformation from being self-conscious about her voice to becoming a confident presenter and thought leader. (55:47) Themes and Trends Recurring Themes The importance of nurturing leads and not giving up on potential clients.The need for value-driven offers and personalized experiences in the online marketing landscape.The power of quizzes and assessments for lead qualification and market insights. Emerging Trends The rise of the "noise economy" and the need for entrepreneurs to cut through the clutter.The increasing demand for high-touch, personalized experiences in the online space.The growing importance of data and market insights in shaping effective marketing strategies.
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    1 時間
  • Big Vision with Sherry Quam Taylor

    Big Vision with Sherry Quam Taylor
    2025/07/04
    Welcome to the show! Today I've got one of my favorite people on earth with me! My former student Sherry Quam Taylor is here and we are talking all things communication, vision and voice! Sherry Quam Taylor Website: www.QuamTaylor.com Headshot: https://drive.google.com/file/d/1AcElBmPx43g4C-bpR63LIsEXrXYFZ3f5/view?usp=sharing Logo: https://drive.google.com/file/d/14Xgxe1OJKUq1VatxHBuK4ptIAqO1AucS/view?usp=sharing Main Social Media Outlet: LinkedIn Sherry Quam Taylor works with business-minded Nonprofit CEOs whose Strategic Plans require expansive budgets and larger amounts of unrestricted revenue for growth and infrastructure. As a result of learning her methodology, Sherry’s clients become sustainable, diversify revenue, and know how to add significant amounts gen-ops revenue to their budgets. But mostly, their development departments and boards transform into high-ROI revenue generators – aligning their hours with relational dollars and are set free from time-consuming transactional activities like events, appeals, and campaigns. Sherry attributes the success of her business to her passion for modeling radical confidence to the future CEOs in her house - her two college-aged daughters. General Overview Conversation Summary: This is a conversation between Tracy Goodwin, a voice and communication expert, and Sherry Quam Taylor, a nonprofit fundraising consultant. They discuss Sherry's background and journey into the nonprofit sector, the mindset and skills required for successful fundraising, the importance of confidence and self-worth, and strategies for effective communication and sales. Interviewee Background: Sherry Quam Taylor is a nonprofit fundraising consultant who has helped organizations scale their revenue and impact. She previously worked in the corporate world before transitioning to the nonprofit sector, where she found her passion for helping organizations achieve their goals through strategic fundraising and communication. Key Points Sherry emphasizes the importance of mindset and overcoming the "invisible scripts" that nonprofits often have about fundraising, such as the belief that they should not ask for large donations or invest in their own professional development.She discusses the need to own one's value and expertise, and to confidently present financial needs and growth plans to donors, rather than being apologetic or hesitant.Sherry and Tracy highlight the importance of building a strong pipeline of potential donors and clients, and the ability to pivot and move on when a prospect is not a good fit.They emphasize the value of investing in one's own professional development and coaching, as it can significantly impact the growth and success of a business or organization.Sherry and Tracy discuss the importance of effective communication, both in terms of email outreach and in-person interactions, and the need to avoid common pitfalls like small talk and unnecessary pleasantries. Notable Quotes "We are telling ourselves these scripts of we must do galas and we must do golf outings, appeals and events, and all these things that are not relational sales. And so we are doing the wrong things and then our minds are telling us, just be thankful for what you have." (Speaker 1, 00:01) "I think it's all of that. And it is tying back to being confident enough to say, well, I work differently than others. I'm asked all the time, what is your hourly rate? I'll send you the RFP, which I don't do. I don't have an hourly rate. I don't. I've never had that. What deliverables do you have? No, I'm advising you. I am your partner." (Speaker 1, 29:01) Kicker Quotes "My biggest advice is if I would've invested in myself how I do now, the first year, the second year, even though that would've been even scarier to push the button, who knows what it would be? Because it is critical. It's not optional." (Speaker 1, 27:49) "I think then people trust me, she must know what she's doing because of that ownership. I own it because it's like I'm not hedging here. No, this is what it is. And you're standing on the rock of the value of the work that you deliver." (Speaker 3, 24:34)
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    56 分
  • Storyselling with Nick Demos

    Storyselling with Nick Demos
    2025/06/17
    Welcome to the show! I've got a great guest today, Nick Demos is with me! I've put Nick's bio and the links to find him below. Make sure you check out all the amazing things he has going on! IG: https://www.instagram.com/thenickdemos/ https://go.thenickdemos.com/storyselling https://link.optimafunnels.com/widget/bookings/ndm30 Bio: From Broadway's bright lights to ancient ashrams, Tony Award-winning producer Nick Demos has mastered the art of transformative storytelling. As the founder of The Impact Academy, he draws on his three decades of entertainment industry expertise to help visionaries find their authentic voice on stage. Nick's journey spans producing acclaimed Broadway shows to creating award-winning documentaries, giving him a unique perspective on what makes audiences lean in. Today, he channels this wealth of experience into helping entrepreneurs and thought leaders craft magnetic presentations that not only captivate rooms but dramatically boost their revenue and influence. By combining theatrical prowess with deep business acumen—having built and run a multi-million dollar enterprise—Nick teaches his clients to turn their expertise into unforgettable performances that leave lasting impressions and offer real results. General Overview Conversation Summary: The conversation covers a range of topics related to storytelling, public speaking, and personal development. The speakers discuss the importance of authentic, relatable storytelling over polished, superficial narratives. They explore the differences between "true stories" and "real stories", and how to effectively incorporate stories into presentations and talks to connect with an audience. The discussion also touches on overcoming fear of vulnerability, the value of discipline and practice, and finding one's unique voice and style. Key Points Authentic, relatable storytelling is more powerful than polished, superficial narratives.There is a difference between "true stories" and "real stories" - real stories have a deeper personal connection and lesson.Incorporating stories strategically into presentations and talks can help engage and connect with an audience.Overcoming the fear of vulnerability and being your authentic self is key to effective public speaking.Discipline, practice, and embodying your message are essential for delivering impactful talks and presentations.Finding your unique voice and style, rather than copying others, is the path to originality. Notable Quotes "There's good stories and there are better stories. And for me, the difference is, is there wisdom in the story? Is there a lesson? Is there a golden nugget?" (00:01) "It's never story for the sake of story. That is a turnoff. Why are you wasting my time?" (31:19) "I had to very carefully craft it so that I started with super relatable stories and slowly, and I began to dissect what I was doing in sort of met away as I was doing it and slowly go deeper and deeper and deeper until I got to the heart of my speaking of sexual abuse, my sexual abuse as a kid." (56:41) Kicker Quotes "Self-actualization is freedom." (43:35) "Originality comes from origin, which comes from creation, which comes from the creator. So really it's like channeling something. The way we channel something new is by taking two old things and bringing them together in a unique way, and that uniqueness, that channel is you." (48:32) Detailed Insights Main Arguments Authentic, relatable storytelling is more powerful than polished, superficial narratives. (00:01, 31:19)There is a difference between "true stories" and "real stories" - real stories have a deeper personal connection and lesson. (36:15, 38:32)Incorporating stories strategically into presentations and talks can help engage and connect with an audience. (49:41, 56:41) Supporting Evidence The speaker's personal experiences of feeling numb after winning a Tony Award, despite it being a "true story" of success. (39:15)The speaker's story of being a paperboy and learning the value of selling subscriptions over hard labor. (52:00) Themes and Trends Recurring Themes The importance of authenticity and vulnerability in storytelling and public speaking.The value of discipline, practice, and embodying your message.Finding your unique voice and style rather than copying others. Emerging Trends The shift away from polished, superficial narratives towards more relatable, real stories in the entrepreneurial and corporate spaces.The growing desire for genuine connection and meaningful content over flashy, inauthentic presentations. Interview Dynamics Interview Flow The conversation flows naturally, with the speakers building on each other's ideas and exploring the nuances of effective storytelling and public speaking. The tone is conversational and engaging, with both speakers sharing personal anecdotes and insights. Question Analysis The questions asked by the host are thoughtful and well-structured, guiding the discussion to ...
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    1 時間 2 分

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