I have an opportunity, in my line of work, to talk to a lot of franchisees and a lot of franchisors. It's always enlightening, but it's very rare to be able to talk to someone who has been a franchisee of multiple brands and continues to give back even now with consulting. So join me in this episode of FranchiseU! when I talk with Ron Taylor. Ron has been a very successful franchisee of Edible Brands, and now is a franchisee of Nothing But Cakes and SweatHouz and has his own consulting business. He has some wonderful insights to share with us.

Taylor is the founder of Franchise Authentic, a brand rooted in real-world franchise experience and proven results. With a background as a top-performing franchisee and operator, he helps align aspiring entrepreneurs with the right franchise brand.

Topics discussed include:

• Introduction and Guest Overview
• Ron Taylor's Franchise Journey Begins
• Scaling Edible Arrangements
• The SweatHouz Experience
• Insights on Franchising
• Evaluating Franchisors
• Advice for Multi-Brand and Multi-Unit Owners
• Misconceptions About Franchising
• The Importance of Creativity and Following Rules
• Advice for Aspiring Franchisees

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Reach out directly to Dr. Kathy Gosser via LinkedIn.

This episode proudly brought to you by the Yum! Center for Global Franchise Excellence at the University of Louisville College of Business.