How to Choose the Right Tech for Your Online Course

It's our final episode in our series on creating successful online courses. Today, we're wrapping up with a topic that often feels a bit daunting: choosing the right technology for your online course. But don't worry, we're here to simplify things and take the fear out of tech for you.

Throughout this series, we've walked through everything from selecting your course topic to setting the right price. Each of these steps builds on the next, shaping a strong foundation for your course. Now, we're diving into the tech side, which can be intimidating, but trust us, it's more manageable than it seems.

Julie, our tech guru, loves tackling tech challenges and has explored countless platforms to find the best tools for our needs. She believes everything is "figureoutable," and today she's here to share that confidence with you. We're going to demystify the tech stuff, showing you that you don't need to be a tech whiz or have a huge budget to launch your course effectively.

Today's tools are more affordable and user-friendly than ever, which means the tech part of course creation isn't the barrier it used to be. We'll discuss how today's technology can be a bridge rather than a barrier, helping you deliver your content effectively and efficiently.

Even if you're catching up on the series, this episode is crucial, especially if tech tends to trip you up. We've also got a detailed worksheet linked in the show notes that guides you through all the tech considerations you'll need to think about.

Join us as we break down the essential tech for your course, ensuring you understand everything from managing your email list to choosing the right platform for hosting your course. By the end of this episode, you'll feel ready to tackle the tech aspect with confidence and clarity. Let's get started and make tech work for you as you prepare to launch your amazing online course.

Links:

🔗 The Brave Blueprint: 6 Pillars to Build an Online Course that Sells

We’ve got a few spots open in our Brave Online Course Consulting program where we’d love to help you one-on-one!

🔗 Click here for more info and to see if you’d be a great fit!

🔗 Join our Newsletter

🔗 More info on our website!

How to Strategically Price Your Online Course

In our series on the six pillars of creating a successful online course, we've already explored 1- choosing your course topic, 2-defining your ideal customer avatar, 3-crafting a compelling course promise, and 4-crafting the perfect course name. Today, we tackle another critical aspect: pricing your course. This is the fifth pillar in our series, and it's crucial because your pricing strategy can significantly impact the success of your course.

Pricing is more than just a number; it reflects the value you're delivering and the transformation you promise. It also needs to align with what your market is willing to pay. We'll simplify the pricing process and equip you with strategies to find that sweet spot where your price reflects the course's value and appeals to your audience.

Join us as we delve into why understanding the transformation your course offers is key to setting the right price and how different types of courses can influence pricing strategies. Whether you're offering a skill enhancement course like improving photography skills or a transformative digital marketing course, we'll guide you on how to price each to reflect its value accurately.

Stay tuned as we break down these concepts with practical examples and strategies to ensure your course isn't just well-crafted but also well-priced. Remember, every step in this journey brings you closer to launching a course that not only educates but also transforms lives.

Links:

🔗 The Brave Blueprint: 6 Pillars to Build an Online Course that Sells

We’ve got a few spots open in our Brave Online Course Consulting program where we’d love to help you one-on-one!

🔗 Click here for more info and to see if you’d be a great fit!

🔗 Join our Newsletter

🔗 More info on our website!

How to Name Your Online Course for Success

It's time to explore the fourth pillar of creating a successful online course: crafting the perfect course name. We discuss why the course name is not just a label but a crucial first impression that sets expectations for potential students. The name you choose is often the first thing students will see, and it can significantly impact their interest in finding out more about your course.

We acknowledge that naming your course might seem simple but it can actually become a stumbling block for many. The process can lead to second-guessing and overthinking, which might derail the course creation process entirely. To help you avoid getting stuck, grab our free worksheet called the Brave Blueprint, which guides you through the naming process effectively.

We cover practical strategies to develop a compelling course name, including brainstorming with sticky notes to generate a variety of keywords and themes related to your course’s content and desired transformations.

Links:

🔗 The Brave Blueprint: 6 Pillars to Build an Online Course that Sells

We’ve got a few spots open in our Brave Online Course Consulting program where we’d love to help you one-on-one!

🔗 Click here for more info and to see if you’d be a great fit!

🔗 Join our Newsletter

🔗 More info on our website!

How to Craft Your Online Course Transformation Promise

It's Part 3 of 6 of our series where we break down the 6 Pillars of Online Course Creation. In this episode, we're focusing on crafting your course transformation promise. This is the backbone of your course, guiding everything from marketing to content creation. It's all about defining the transformational journey you promise to guide your students through, directly addressing their main pain points and providing a clear roadmap from where they are now to where they will be after completing your course.

Throughout the episode, we share practical tips and examples on how to articulate a compelling course promise that truly resonates with potential students and ensures the course delivers real value. We emphasize the importance of aligning this promise with your overall course content and marketing strategies to create a coherent and effective learning experience. Make sure to check out the detailed worksheet - The Brave Blueprint, designed to help you craft your course promise with clarity and impact.

Links:

🔗 The Brave Blueprint: 6 Pillars to Build an Online Course that Sells

We’ve got a few spots open in our Brave Online Course Consulting program where we’d love to help you one-on-one!

🔗 Click here for more info and to see if you’d be a great fit!

🔗 Join our Newsletter

🔗 More info on our website!

How to Define Your Course's Ideal Customer Avatar

It's Part 2 of 6 of our series where we break down the 6 Pillars of Online Course Creation. In this episode, we're focusing on defining your Ideal Customer Avatar, or ICA.

Understanding your ICA is vital because it influences everything from course content to marketing tactics. It's about making sure your course resonates deeply with the needs and desires of your audience.

In our early days, we wanted to empower all women in business. That goal, while noble, was too broad and made our marketing efforts quite challenging. We learned the hard way that a more focused approach was needed. Once we narrowed our target to women looking to create online courses, our messaging became clearer and more effective.

Here's how you can start defining your ICA effectively. First, think about who will benefit the most from your course. For instance, if you're a yoga instructor, your ICA might be busy professionals looking for quick stress-relief techniques.

Remember, focusing on a specific ICA doesn't limit your business opportunities. Instead, it enhances your ability to speak directly to those who are most likely to enroll in your course.

To help you through this process, we've created a detailed worksheet that covers all the aspects you need to consider when defining your ICA.

TIP: Getting to know your ICA is not just about creating content; it's about creating connections. Engage with potential customers in online forums, social media groups, or even local meetups to understand their needs better.

Thanks for tuning in today. Remember, understanding your ICA is more than a task; it's a strategic move that makes your course more relevant and successful.

Join us for the next episode where we continue to break down the pillars of course creation. Keep building smart, and remember, you have what it takes to create an impactful course.

Links:

🔗 The Brave Blueprint: 6 Pillars to Build an Online Course that Sells

We’ve got a few spots open in our Brave Online Course Consulting program where we’d love to help you one-on-one!

🔗 Click here for more info and to see if you’d be a great fit!

🔗 Join our Newsletter

🔗 More info on our website!

How to Choose the Perfect Topic for Your Online Course

Last week, we kicked off our series on the 6 Pillars of Online Course Creation, and this week, we’re zeroing in on the first pillar: Choosing Your Course Topic.

Over the next six weeks, we’ll explore each pillar in detail, starting with how to pinpoint the perfect topic for your course. If you’re feeling overwhelmed about where to start or questioning if you know enough about a potential topic, don’t worry—we’ve got you covered. We’ve crafted a helpful worksheet to guide you through this process, which you can grab HERE.

This series is designed for anyone ready to share their expertise, whether you're looking to add an income stream or just passionate about teaching. Each episode is packed with actionable tips, even if you missed our overview last week. So dive in, download the worksheet, and join us as we lay the groundwork for your online course success.

We’re here to help you align your passion with profit and ensure your course not only ignites your interest but meets market needs. Tune in and let’s start building something impactful together!

Links

🔗 The Brave Blueprint: 6 Pillars to Build an Online Course that Sells

We’ve got a few spots open in our Brave Online Course Consulting program where we’d love to help you one-on-one!

🔗 Click here for more info and to see if you’d be a great fit!

🔗 Join our Newsletter

🔗 More info on our website!

The 6 Pillars of Online Course Creation

We’re super excited to launch a podcast series that’s going to be a game-changer for anyone ready to dive into the world of online course creation!

We're breaking down the must-knows into six informative episodes, each one dedicated to a key pillar of course creation. Here’s the scoop on what’s coming:

First, Choosing Your Course Topic: It's all about nailing that sweet spot between what you love and what sells. Then, we get into Defining Your Ideal Customer Avatar—this is where you get crystal clear on who you're really talking to.

Next, Declaring Your Course Promise—what will your students walk away with? And then, Crafting Your Course Name—yep, that's where your course starts to feel real!

We’ll also tackle Pricing Your Course. Get this right, and it sets the tone for everything. Lastly, we'll demystify the tech side of things in Technology Considerations, introducing you to the tools that make it all happen without the headache.

This series is perfect whether you’re just flirting with the idea of a course or you’re ready to level up what you already offer. Trust us, you’ve got something amazing to share, and we can’t wait to help you do just that.

Grab the free worksheet from the show notes—it’s your roadmap through each pillar, helping you build as we go.

Can’t wait to get started next week with choosing that killer course topic. Join us—it’s going to be a blast!

And remember, brave looks good on you!

Links

🔗 The Brave Blueprint: 6 Pillars to Build an Online Course that Sells

We’ve got a few spots open in our Brave Online Course Consulting program where we’d love to help you one-on-one!

🔗 Click here for more info and to see if you’d be a great fit!

🔗 Join our Newsletter

🔗 More info on our website!

4 Reasons You Should Create an Online Course

We’re giddy with excitement to share some big news about our podcast’s future. Welcome to the newly rebranded Brave Online Course Builders podcast! As we kick off 2025, we're zeroing in on what fires us up the most—helping you, our fellow women entrepreneurs, leverage online courses to grow your businesses.

Today’s episode is all about our journey to this moment. From the roots of our 20+ years in entrepreneurship to the recent lightbulb moments working with clients on their courses, we've realized our true calling lies in course creation. It's all about empowering you with the know-how to craft courses that not only inspire but also open doors to passive income.

Expect lots of insights as we dive deep into why online courses are game changers and how they can transform your business. We’ll also share a sneak peek into what’s coming up in future episodes, packed with all the tips you'll need to turn your expertise into impactful digital products.

So, if you’ve ever thought about creating an online course, or if you’re just curious, stick with us. This journey’s going to be filled with learning, growth, and, of course, a lot of fun.

Let’s make 2025 a year of brave new beginnings and successful course launches. Thanks for tuning in, and as always, remember—being brave looks good on you!

Links

We’ve got a few spots open in our Brave Online Course Consulting program where we’d love to help you one-on-one!

🔗 Click here for more info and to see if you’d be a great fit!

🔗 Join our Newsletter

🔗 More info on our website!