『Brand and Butter』のカバーアート

Brand and Butter

Brand and Butter

著者： Tara Ladd
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このコンテンツについて

The straight-talking branding podcast for leaders who refuse to settle.

Brand and Butter delivers no-BS advice on how psychology, strategy, and design create brands that work. Host Tara Ladd, founder of Your One & Only brand design studio, breaks down the real influence and power of branding – how understanding behaviour and cultural shifts can transform how people see, think, and choose.

Sometimes funny, always honest, never dull. This is the podcast that cuts through industry jargon to talk about what actually makes brands stick.

Tara Ladd is the founder of Your One and Only, who design brands that breathe with culture through psychology, strategy, and design.

© 2025 Tara Ladd マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 社会科学 経済学
エピソード
  • Is Brand Loyalty Dead or Evolving?

    Is Brand Loyalty Dead or Evolving?
    2025/10/30

    In this episode I'm talking about the evolving landscape of brand loyalty. As the world changes, so do the ways consumers connect with brands. I discuss why traditional brand loyalty is fading and how brands can adapt to align with modern consumer values. From the impact of societal shifts to the role of identity in purchasing decisions, discover what it takes to build trust and build genuine connections in today's market. Listen in to learn how to manage this new era of branding and ensure your strategy resonates with your audience.

    Download The Brand Gap Finder (mentioned in the episode) here: https://youroneandonly.kit.com/17de8fad49

    Send us a text

    Visit https://youroneandonly.com.au/
    Follow YO&O on IG https://www.instagram.com/youroneandonly_au/
    Follow Tara on IG https://www.instagram.com/iamtaraladd/
    Connect with Tara on https://www.linkedin.com/in/tarajoyladd/
    Sign up for the Design Mind Theory Email – See how other Brands use psychology to nail their strategies.
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    35 分
  • Rethinking brand through neurodiversity and design psychology

    Rethinking brand through neurodiversity and design psychology
    2025/10/23

    In this episode, I'm discussing the challenges and opportunities faced by neurodivergent founders in the business world. I tap into how societal structures often do not accommodate neurodivergent thinking and how this can impact business operations. I also highlight the importance of using AI to systemise processes, the significance of brand strategy and visual identity, and the necessity of building relationships and community for success. She shares her personal experiences and insights on navigating these challenges while advocating for systemic change in the business landscape.


    Send us a text

    Visit https://youroneandonly.com.au/
    Follow YO&O on IG https://www.instagram.com/youroneandonly_au/
    Follow Tara on IG https://www.instagram.com/iamtaraladd/
    Connect with Tara on https://www.linkedin.com/in/tarajoyladd/
    Sign up for the Design Mind Theory Email – See how other Brands use psychology to nail their strategies.
    続きを読む 一部表示
    36 分
  • You’re not failing, you’re repositioning (and the answer is in your brand strategy)

    You’re not failing, you’re repositioning (and the answer is in your brand strategy)
    2025/10/16

    In this episode I'm breaking down the significance of validation in personal and professional growth, emphasising the need for a solid brand strategy in today's changing landscape. I dive into my personal experiences with motherhood and business challenges, and connecting how these experiences shape identity and influence branding. We also tap into behavioural economics, generational perspectives on change, and the importance of understanding audience consumption patterns. Now more than ever we need to understand the evolution of brand strategy, the role of storytelling, and the necessity of competitor analysis in creating a strong brand identity.

    Send us a text

    Visit https://youroneandonly.com.au/
    Follow YO&O on IG https://www.instagram.com/youroneandonly_au/
    Follow Tara on IG https://www.instagram.com/iamtaraladd/
    Connect with Tara on https://www.linkedin.com/in/tarajoyladd/
    Sign up for the Design Mind Theory Email – See how other Brands use psychology to nail their strategies.
    続きを読む 一部表示
    40 分
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