『Brand and Butter』のカバーアート

Brand and Butter

Brand and Butter

著者： Tara Ladd
無料で聴く

概要

The straight-talking branding podcast for people building brands that actually mean something.

Brand and Butter breaks down how psychology, strategy and cultural shifts shape the brands people actually choose. Host Tara Ladd (founder of Your One and Only) gets inside the real influence of branding... how behaviour, culture and design change the way people see, think and buy.

Sometimes funny. Always honest. Never dull.

Because understanding behaviour changes everything.

Your One and Only is a culture-led branding studio building brands that breathe with culture through psychology, strategy and design.

© 2026 Tara Ladd マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 社会科学 経済学
エピソード
  • When Your Brand Looks Right But Feels Wrong

    When Your Brand Looks Right But Feels Wrong
    2026/03/17

    Your brand can look damn good and still feel invisible, and that’s one of the most frustrating places to sit as a business owner. We’re talking about the moment the branding is done, the visuals look top tier, the socials are consistent… yet the message isn’t landing, the connection feels off, and nothing feels like it’s working. I break down why that happens, and why the fix is almost never another round of pretty design.

    Send a text

    Visit: youroneandonly.com.au
    Connect with Tara on LinkedIn: @tarajoyladd
    Read Not For Speakerphone on Tara's Substack: @taraladd
    Follow YO&O on IG @youroneandonly_au
    Follow Tara on IG @iamtaraladd

    Free Brand Gap Finder: Not sure where your brand is falling short? Start here.
    Sign up for the Design Mind Theory Email: See how psychology shapes the brands people actually choose.
    続きを読む 一部表示
    26 分
  • Brand Identity Is Not What You Think

    Brand Identity Is Not What You Think
    2026/03/11

    Brands don’t break all at once, they drift. When culture, economics, and identity shift, the story you’ve been telling can turn from engaging to empty, and fixing your logo won’t save it. We dive into why the brand you think you built isn’t the brand people are actually choosing, and how to close that gap to align with where the world is right now.

    Want to find the misalignment in your brand? The Brand Gap Finder can help map your position in 10 minutes. It'll show you exactly which layer is broken, and then you're score will give you some quick fixes to address now ​>>> Grab the Brand Gap Finder

    Send a text

    Visit: youroneandonly.com.au
    Connect with Tara on LinkedIn: @tarajoyladd
    Read Not For Speakerphone on Tara's Substack: @taraladd
    Follow YO&O on IG @youroneandonly_au
    Follow Tara on IG @iamtaraladd

    Free Brand Gap Finder: Not sure where your brand is falling short? Start here.
    Sign up for the Design Mind Theory Email: See how psychology shapes the brands people actually choose.
    続きを読む 一部表示
    42 分
  • Reading Beneath The Brand Surface

    Reading Beneath The Brand Surface
    2026/03/03

    When the market feels off and the metrics look 'fine,' something deeper is usually broken. In this episode, I dig beneath the surface to show how stressed consumers, shifting identity, and fast-moving tech have quietly changed the rules of branding (and why a new logo won’t save you). You’ll also hear why brands like Tupperware, Kodak, and Blockbuster tripped because they misread the behaviour change.

    If you’re ready to step off the treadmill, reassess with honesty, and build a story that fits the moment, this one’s for you.

    Send a text

    Visit: youroneandonly.com.au
    Connect with Tara on LinkedIn: @tarajoyladd
    Read Not For Speakerphone on Tara's Substack: @taraladd
    Follow YO&O on IG @youroneandonly_au
    Follow Tara on IG @iamtaraladd

    Free Brand Gap Finder: Not sure where your brand is falling short? Start here.
    Sign up for the Design Mind Theory Email: See how psychology shapes the brands people actually choose.
    続きを読む 一部表示
    31 分
まだレビューはありません