Brand & Community with Elfried Samba, Co-founder of Butterfly 3ffect
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Brand & Community with Elfried Samba, Co-founder of Butterfly 3ffect
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What does marketing in the modern era look like? This week we explored brand marketing with Elfried Samba, CEO and Co-founder of creative house, Butterfly 3ffect. From his growth as head of social and content at Gymshark, where he played a pivotal role in growing the brand's fitness community, to the brand and marketing strategies available to small businesses; we deep dive into the philosophies Elfried has embodied that can be applied to help businesses grow online.
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