In this episode of Practical Product Management, Leah and Marilyn sit down with accessibility pioneer Mike Paciello to discuss how accessibility is evolving beyond compliance—and why product managers need to think bigger. For too long, accessibility has been treated as a checkbox, driven by legal requirements rather than user needs. But with the rise of AI, automation, and personalization, the possibilities are expanding.

Mike shares how AI agents could reshape assistive technology, why accessibility should be woven into product strategy rather than treated as a last-minute fix, and how the best user experiences adapt to individuals instead of forcing users to conform.

Throughout the conversation, Leah and Marilyn explore practical steps that product managers can take to make accessibility a competitive advantage rather than just a legal obligation. Key

Takeaways:

1. Accessibility is a Personalization Challenge, Not a Compliance Burden.

The best products don’t just check the boxes—they adapt to the user. AI and automation are making it possible to create truly personalized digital experiences that work for all users, not just those who fit traditional design molds.

2. AI Agents Could Revolutionize Assistive Technology.

We’re on the brink of a shift where AI-powered interfaces will interpret needs in real-time, eliminating the need for users to adapt to rigid digital experiences. Instead, products will adjust themselves to the user’s abilities and preferences.

3. Product Managers Need to Own Accessibility as Part of Strategy.

The industry has been stuck in a compliance-first mindset, but serving a broader audience is a business advantage, not just a legal requirement. PMs who invest in accessibility will unlock new markets and opportunities instead of just avoiding lawsuits.

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