• Beyond the Bar: Rethinking After-Hours Events - TSI20.4

  • 2025/04/24
  • 再生時間： 27 分
  • ポッドキャスト

Beyond the Bar: Rethinking After-Hours Events - TSI20.4

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  • サマリー

  • Chances are you’ve been overlooking a key demographic in the audience at your events – people who choose not to drink alcohol for a variety of reasons, including those in recovery.

    Did you realize that could be a quarter of your audience or more? So in the same way gluten-free or vegan are now standard options at events, it’s time to reconsider the non-alcoholic beverage alternatives too.

    Networking doesn’t have to happen around the bar. In this episode, Sober Life Rocks founder Laura Nelson shares strategies and practical examples on how to:

    • Change the after-hours experience to create better connections
    • Craft more creative alcohol-free drink options
    • Educate bartenders on how to make all guests feel included
    • Design interactive spaces that don’t revolve around drinking
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あらすじ・解説

Chances are you’ve been overlooking a key demographic in the audience at your events – people who choose not to drink alcohol for a variety of reasons, including those in recovery.

Did you realize that could be a quarter of your audience or more? So in the same way gluten-free or vegan are now standard options at events, it’s time to reconsider the non-alcoholic beverage alternatives too.

Networking doesn’t have to happen around the bar. In this episode, Sober Life Rocks founder Laura Nelson shares strategies and practical examples on how to:

  • Change the after-hours experience to create better connections
  • Craft more creative alcohol-free drink options
  • Educate bartenders on how to make all guests feel included
  • Design interactive spaces that don’t revolve around drinking
続きを読む 一部表示

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