Beyond The9450 | The Price of a Franchise: Lessons from the Connecticut Sun Deal
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Beyond The9450 | The Price of a Franchise: Lessons from the Connecticut Sun Deal
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What is a WNBA team really worth — and who gets to decide? In this episode of Beyond the9450, Brittany & Chanteé unpack the potential sale of the Connecticut Sun and what it reveals about the economics, politics, and perception of women’s professional sports.
From governance, to the unanswered questions around valuation and transparency, to the WNBA’s handling of franchise value, Brittany and Chanteé break down what really went down in Uncasville while exploring the ripple effects this deal could have across the league.
Who gains, who loses, and what does this mean for the league’s growth narrative? Is this a sign of progress, a red flag, or both? The price tag may be set, but the real cost is still unfolding.
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