In this episode of Between Two Brokers, Erin shares what happened when she joined a real estate panel—and why a short clip of her comments about agents' social media took off. She and Stacy talk about the gap between flashy self-promotion and the less visible work agents do for clients, plus how uneven training and an easy path into the profession can fuel real estate's bad reputation.They also get into the performance side of real estate marketing, including Stacy's take on Ryan Serhant's "fake it till you make it" origin story, and why strong relationships and doing good work can matter more than looking successful online.Then the conversation takes a very relatable turn: confusing texting habits. Stacy makes her case against spaces before exclamation points, ominous ellipses, and—especially—heart-hands emojis, while Erin offers a voice-note workaround for hard-to-read texts.

This Episode is brought to you in part by:

Bill Payne NMLS ID#: 283298 with First Home Mortgage

https://www.billpaynemortgagebanker.com

Erin and Stacy catch up on some fun trips including a jaunt to NYC for the US Open and a quick getaway to Cape Cod for Stacy. (Pro Tip: Don't forget to recharge, agents!) With all the recent talk about AI wiping out the human race Erin and Stacy play a fun little game where they decide how they would spend their last days. Then they discuss the Sherwin Williams color of the year before getting into the unfortunate disconnect between Seller and Buyers when it comes to "added value". The two brokers highlight the fact that just because you spent 20k on fancy appliances doesn't mean the buyer is gonna cough up an additonal $20k when they go to purchase your home. Wanna create real value? Put in a pool. Tune in to find out what else actually increases the value of your home and share this with someone who is thinking about selling.

This Episode is brought to you in part by:

Bill Payne NMLS ID#: 283298 with First Home Mortgage

https://www.billpaynemortgagebanker.com

Why isn't a great house selling? Sometimes it comes down to pricing, inflexible showings, or a seller who's too attached to what they spent on the property. Erin and Stacy get into the ways sellers—and listing agents—can accidentally make a sale harder, plus what buyers tend to value in a home.

They also chat about Charleston's changing real estate market, luxury upgrades that may not add resale value, how couples make home-buying decisions, and a few very personal detours along the way.

This Episode is brought to you in part by:

Bill Payne NMLS ID#: 283298 with First Home Mortgage

https://www.billpaynemortgagebanker.com