• S9 E13: How I’m Managing My First Trimester (I’m Pregnant!) While Working
    2024/05/28

    Hey Guys! So excited to share with you that I'm pregnant! So I thought I would let you guys know how I am managing my first trimester while also being the primary bread winner for my family.

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    Tags:

    designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design

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    31 分
  • S9 E12: How to Increase Sales Through Email Marketing with Emily Claire Hughes
    2024/05/14

    Today I am talking to my former NYC roommate Emily Claire Hughes! Emily is an email marketing expert who has worked all over the world! Get ready to get email curious!

    Guest Information:

    Guest Name: Emily Claire Hughes

    Guest Business Name: Emily Claire & Co.

    Guest Website: https://www.emilyclaireand.co/

    Guest Instagram: @emilyinhamburg

    Links Mentioned:

    https://www.emilyclaireand.co/10k-email-club

    Inbox Question:

    "What is your opinion on integrating copywriting into the design process?” - Alexa Gupta Wells

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    designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design

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    1 時間 9 分
  • S9 E11: How to Level-Up Your Web Services with Chris Misterek from Showit
    2024/04/30

    Today I interview Chris Misterek from Showit! As you all know I am a huge fan of Showit and we talk everything from Chris' own design journey, to the Showit design community, to creating websites that convert.

    Guest Information:

    Guest Name: Chris Misterek

    Guest Business Name: Showit

    Guest Website: showit.com

    Links Mentioned:

    Sign up for Showit

    Spark Conference for Showit Designers

    Mec Labs formula: C = 4m + 3v + 2(i-f) - 2a (https://meclabs.com/about/heuristic)

    Steve Krug Books on Conversion - Don’t Make Me Think & Rocket Surgery Made Easy

    Inbox Question:

    "How can I sell Showit as my preferred web building platform to clients, even though they might be more aware of platforms like Squarespace and Wordpress?” - Lauren B.

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    Tags:

    designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design

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    1 時間 9 分
  • S9 E10: Entering a New Era of Brand Strategy with Marion Tan
    2024/04/16

    The industry landscape when it comes to Brand Strategy is shifting, and designer/strategist Marion Tan from Hearten and Hone and By Marion Co. joins me to talk about her unique approach to offering this signature service to her clients (hint: it doesn’t have to be as complex as you think!)

    Guest Information:

    Guest Name: Marion Tan

    Guest Business Name: By Marion

    Guest Website: bymarion.co

    Guest Instagram: @bymarion.co


    Links Mentioned:

    FREE MINI COURSE: Brand Strategy Training Ground https://bymarion.co/training-ground

    Use code “BETTER” for $50 off of Marion’s signature brand strategy course, SOUGHT AFTER STRATEGIST http://bymarion.co/sas-betterpod


    Inbox Question:

    “I’d love advice for how I can relaunch my studio as a luxury brand” - Sierra Mechelle


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    1 時間 3 分
  • From the Archives | S5 E3: Running a Successful Design Business with Neurodivergence with Lea Gucciardi
    2024/04/09

    I’m on spring break! Enjoy this favorite episode from the archives featuring my good friend Lea Gucciardi from Arq Design Studio.

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    Tags:

    designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design

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    1 時間 10 分
  • From the Archives | S6 E6: Refining Your Sales & Proposal Process
    2024/04/02

    Description: I’m on spring break! Enjoy this favorite episode from the archives where Esther and I discuss how to up-level your sales and proposal process.

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    1 時間 7 分
  • S9 E9: Are You Making These Design Business Mistakes?
    2024/03/26

    Another solo episode! In this one I go through some of the most common design business mistakes new and even experienced designers make. Don't make the same mistakes I did!

    Links Mentioned:

    25% off one year of Honeybook

    Inbox Question:

    “Helpful tips to gain confidence in presenting concepts?” - Gemma de Munk

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    Tags:

    designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design

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    30 分
  • S9 E8: How to Level Up Your Onboarding & Offboarding Experiences
    2024/03/19

    Having a good on / off boarding process is the key to a positive client experience, in today’s episode I am going to do a quick deep dive on mine and show you some lesson’s learned and maybe give you a few new ideas for yours!

    Links Mentioned:

    Honeybook Discount Code

    Boxfox

    Inbox Question:

    “how to explain the importance of following a brand guide” - Heather Van Dyne

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    Tags:

    designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design

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    25 分