『Better: The Brand Designer Podcast』のカバーアート

Better: The Brand Designer Podcast

Better: The Brand Designer Podcast

著者： Jen Davis
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Better: The Brand Designer Podcast, founded by Giselle Field of Wander Design Co. and Jen Davis, was founded on the belief that designers need community. We find that the branding world often feels secretive, competitive, and sometimes just plain old confusing. When we realized that our honest, soul-chat-level convos could potentially help other designers, we realized a podcast was only natural! Better: The Brand Designer Podcast was officially born.

Giselle passed away during a climbing trip in Peru in summer of 2020. We encourage all listeners of our podcast to listen to our two Celebrating Giselle episodes. Giselle's adventurous, kind, funny, and supportive presence is missed every day—each and every episode that we record is dedicated to her legacy and her vision for this podcast. It is our honor to continue recording episodes in Giselle's memory and we know that she is with us every time we sit down to record.

In winter of 2022, we welcomed Esther Knox-Dekoning from Sereth Design as a new co-host. Esther brought an incredible and fresh perspective to the pod—her transition from agency to design studio as well as her love for web design, sustainability, and world change brought new guests, ideas, and amazing episodes to our listeners. She departed the pod in spring 2023 to dedicate more time to her studio's growth, and will be greatly missed!

Now, Jen runs the podcast solo and is beyond excited to continue interviewing guests, having interesting conversations, and sharing the behind-the-scenes of running her design studio.

© 2025 Better: The Brand Designer Podcast アート マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学
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  • S12 E10: Diving into Octavo, a Thriller for Designers with Marty Neumeier

    S12 E10: Diving into Octavo, a Thriller for Designers with Marty Neumeier
    2025/10/14

    *Pre-order Octavo on Amazon*


    Episode Description:

    In this week’s episode, I have the pleasure of speaking with one of my design icons, Marty Neumeier, who is an accomplished designer and author. We chat about his new design-thriller book, The Scarlett Files/Octavo, his shift from non-fiction to fiction, and how he integrates design and writing within his work. Marty also shares how his early experiences shaped his career and why storytelling plays such an essential role in branding, design, and his writing.


    Guest Name: Marty Neumeier

    Guest Website: martyneumeier.com

    Octavo Book: Pre-order on Amazon

    Substacks

    • The Scarlett Files: martyneumeier.substack.com
    • Level C: levelc.substack.com


    00:00: Intro & Minimind Wins From Past Students

    07:55: Marty's Journey in Design and Writing

    10:50: The Scarlet Files on Substack

    11:19: The Origins of Graphic Design

    12:58: Leonardo da Vinci's Influence

    16:33: Challenges of Writing Fiction

    18:49: The Intersection of Branding and Storytelling

    26:20: Marketing Strategies for Authors

    40:44: The Renaissance and Modern Story

    43:36: The Aldine Press and Its Innovations

    48:00: The Importance of Mentorship

    52:31: Level C: Master Classes for Professionals

    57:10: The Role of Testing in Design


    Links:

    The Design Minimind

    • Sign up to be notified - Applications for cohort 5 opens Nov 1st, 2025

    Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)

    Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*

    Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*

    Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*

    Get 50% off your first year of Flodesk, my email marketing software.*

    *These are affiliate links which means I may earn a commission.


    Connect With Us:

    Our Free Facebook Community

    Our Website

    Podcast Instagram

    Hello June Creative Instagram

    The Design Minimind

    Join The Creative Diaries (my email list)


    Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
    続きを読む 一部表示
    1 時間 5 分
  • S12 E09: Demystifying SEO for Web Designers—SEO Q&A with Julia Bocchese

    S12 E09: Demystifying SEO for Web Designers—SEO Q&A with Julia Bocchese
    2025/10/08

    *Submit your Spooky Client Stories* 👻 🕸️


    This week, I chat (Q&A style) with Julia Bocchese who is an SEO (Search Engine Optimization) expert, to discuss SEO strategies tailored specifically for web designers. We talk about the challenges and misconceptions around SEO, including client communication, expectations, and the technical nuances of ensuring sites rank well on Google. Key topics covered include the importance of user experience, site speed, mobile design, image optimization, and the role of tools like Google Search Console and Google Analytics. The episode also addresses a bit about AI optimization as well.


    Guest Name: Julia Bocchese

    Guest Website: juliareneeconsulting.com

    Guest IG: @juliareneeconsulting

    SEO Tips for website designers: Read Blog

    Collaborations & Partnerships: Learn More

    Setting up Google Search Console: Watch Video


    00:00: Intro, Minimind Reviews, & Spooky Client Stories
    05:40: Understanding SEO for Web Designers
    06:37: Client Communication and SEO Expectations
    07:43: SEO Challenges for Designers
    09:33: User Experience
    10:35: Site Speed Optimization Tips
    13:17: Mobile Design
    18:26: Accessibility
    22:33: Website Launch and SEO Considerations
    26:54: Google Search Console and Analytics Setup
    28:16: Connecting Google Search Console to Your Website
    33:34: SEO Myths and Misconceptions
    37:15: Blogging and AI Optimization for SEO
    41:27: Ways to Work with Julia


    Links:

    The Design Minimind

    • Sign up to be notified - Applications for cohort 5 opens Nov 1st, 2025

    Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)

    Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*

    Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*

    Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*

    Get 50% off your first year of Flodesk, my email marketing software.*

    *Some are affiliate links*


    Connect With Us:

    Our Free Facebook Community

    Our Website

    Podcast Instagram

    Hello June Creative Instagram

    The Design Minimind

    Join The Creative Diaries (my email list)


    Tags: designer, design, brand design, brand identity design, design studio, brand designer, better podcast, brand designer p
    続きを読む 一部表示
    45 分
  • S12 E08: How to Scale Your Studio with White Label Design with Kayla Batista

    S12 E08: How to Scale Your Studio with White Label Design with Kayla Batista
    2025/09/30

    In this episode, I chat with Kayla Batista, owner of Brand Barista, all about her journey in the design industry and the unique dynamics of being a white label designer. Kayla shares her background, her transition from one-on-one client work to specializing in white label design, and the flexibility it brings, especially during challenging times. We delve into her business model, the nuances of pricing and process, and how to establish effective and respectful relationships between agency owners and white label designers. Kayla also talks about her course, 'The White Label Way,' and her upcoming Discord community, offering resources and support for designers interested in white label work. Whether you're looking to understand white label design or considering it as an income stream, this episode is packed with valuable insights.


    Guest Name: Kayla Batista

    Guest Website: brandbarista.co

    Guest IG: @brandbarista

    Guest Course: The White Label Way


    00:00: Intro & Minimind Resource Library

    03:00: Mini interview with my 5 yr old son Ryder

    04:49: Kayla's Design Journey

    06:44: Starting a Business Amidst Challenges

    08:39: The Shift to White Label Design

    09:25: Balancing Work and Personal Life

    12:51: What is White Label Design?

    28:58: Pricing Strategies for White Label Work

    30:01: Custom Proposals and Client Communication

    35:37: Building Long-Term Client Relationships

    39:26: Company Culture and Team Respect

    39:55: Kayla’s Course Info & Discord Community


    Links:

    The Design Minimind

    • Sign up to be notified - Applications for cohort 5 opens Nov 1st, 2025

    Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)

    Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*

    Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*

    Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*

    Get 50% off your first year of Flodesk, my email marketing software.*

    *These are affiliate links which means I may earn a commission.


    Connect With Us:

    Our Free Facebook Community

    Our Website

    Podcast Instagram

    Hello June Creative Instagram

    The Design Minimind

    Join The Creative Diaries (my email list)


    Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
    続きを読む 一部表示
    46 分
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