『Behavioral Economics with Fexingo: Decision Making, Bias, and How People Really Spend』のカバーアート

Behavioral Economics with Fexingo: Decision Making, Bias, and How People Really Spend

Behavioral Economics with Fexingo: Decision Making, Bias, and How People Really Spend

著者： Fexingo
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What really drives the way people spend, save, and invest? Behavioral economics challenges the textbook assumption of the rational actor by revealing the systematic biases and mental shortcuts that shape every financial decision. In this show, Lucas and Luna sit down at the research library to dissect the experimental evidence, from Kahneman and Tversky's prospect theory to Thaler's nudge framework, and test those findings against real-world pricing, marketing, and policy design. They walk through specific studies — the endowment effect in housing markets, the sunk-cost fallacy in subscription pricing, the framing of credit-card interest rates — and ask what those experiments imply for a consumer choosing a mortgage or a CFO setting a price. Lucas brings the investigative journalist's rigor, pressing for the exact sample sizes, replication rates, and alternative interpretations; Luna pushes back with the practitioner's instinct, asking whether a bias that shows up in a lab actually translates to a shopping cart on Amazon. The listener is not a beginner: you already know that people aren't perfectly rational. What you want is the nuance — the boundary conditions where biases flip, the studies that fail to replicate, and the ethical line between a nudge and a manipulation. Each episode leaves one open question hanging: if we know these biases exist, should the government regulate against them, or is that a cure worse than the disease? #BehavioralEconomics #ProspectTheory #Nudge #Kahneman #Thaler #EndowmentEffect #SunkCost #Framing #Bias #DecisionMaking #ConsumerBehavior #BehavioralFinance #Economics #FexingoBusiness #BusinessPodcast #ResearchLibrary #PolicyDesign #CognitiveScience Keep every episode free: buymeacoffee.com/fexingo© 2026 Fexingo. All rights reserved. 経済学
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  • How Loss Aversion Shapes Your Financial Choices

    How Loss Aversion Shapes Your Financial Choices
    2026/09/09
    Why do we cling to losing investments or keep subscriptions we never use? In this episode, Lucas and Luna explore loss aversion, the behavioral economics principle that makes the pain of losing twice as powerful as the pleasure of gaining. We examine how this bias drives bad financial decisions, from holding onto declining stocks to paying for unused gym memberships. Using real-world examples like the disposition effect in trading and the 'boomerang effect' in retail returns, we break down why our brains are wired to protect what we have rather than pursue what we could gain. Discover practical strategies to recognize when fear is driving your wallet and how to make clearer, more rational choices in an uncertain market. #LossAversion #BehavioralEconomics #FinancialBias #DecisionMaking #InvestmentPsychology #ProspectTheory #SunkCost #DispostionEffect #MentalAccounting #RiskManagement #ConsumerBehavior #MoneyMindset #CognitiveBias #FexingoBusiness #BusinessPodcast #EconomicsExplained #LucasAndLuna #SmartSpending Keep every episode free: buymeacoffee.com/fexingo
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    9 分
  • The Decoy Effect In Your Daily Spending

    The Decoy Effect In Your Daily Spending
    2026/09/08
    We examine how the decoy effect shapes everything from your morning coffee to enterprise software contracts. Using a specific case study of a major streaming service's pricing tier redesign, we explore why adding a third, slightly worse option makes the middle tier look like a steal. Lucas breaks down the psychology of asymmetric dominance and Luna asks how consumers can spot when they are being nudged into paying more for something they did not originally want. #BehavioralEconomics #DecoyEffect #ConsumerPsychology #PricingStrategy #DecisionMaking #MarketingTactics #EconomicsExplained #FexingoBusiness #BusinessPodcast #LucasAndLuna #SpendingHabits #ChoiceArchitecture #RationalityBounded #ValuePerception #StrategicPricing #MarketManipulation #EverydayEconomics #SmartSpending Keep every episode free: buymeacoffee.com/fexingo
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    12 分
  • The Scent of Sales How Smells Manipulate Spending

    The Scent of Sales How Smells Manipulate Spending
    2026/09/07
    We explore the hidden power of environmental cues in retail, focusing on the famous pumpkin spice phenomenon and how ambient scents drive impulse purchases. Lucas and Luna break down why a bakery smell outside a department store increases sales by up to forty percent, and how luxury brands use signature fragrances to justify premium pricing. This episode dives into the psychology of olfactory anchoring, revealing how our brains link specific smells to memories and emotions, often bypassing rational budget checks entirely. #BehavioralEconomics #RetailPsychology #ScentMarketing #PumpkinSpice #OlfactoryAnchoring #ImpulseBuying #LuxuryBranding #ConsumerBehavior #Neuroeconomics #FexingoBusiness #BusinessPodcast #EconomicsShow #MarketingStrategy #RetailTrends #DecisionMaking #EnvironmentalCues #BrandIdentity #SubconsciousInfluence Keep every episode free: buymeacoffee.com/fexingo
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    12 分
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