SUMMARY:

In the first episode of Beauty and the Boss, Levarna dives into the five major mistakes that bridal makeup artists (MUAs) and hairstylists often make while trying to grow their businesses. She offers practical advice on how to shift these habits to build a more successful, consistent, and profitable business. Levarna discusses the importance of niching down, setting proper pricing, taking action before feeling confident, utilizing both organic and paid marketing strategies, and stepping into a CEO mindset. She emphasizes that many of these mistakes are common and, fortunately, can be avoided with the right approach.

🎧 You’ll learn:

• Why appealing to everyone is actually holding you back
• How to price like a CEO, not out of fear
• Why confidence doesn’t come first (and what does!)
• Why relying only on Instagram won’t grow your business
• How to shift from freelancer mode to running a real business

Notable Quotes:

• "If you try to appeal to everyone, you're really gonna struggle to get anyone to really identify with your brand."
• "Pricing yourself based on fear or what others are doing can be a big mistake. You need to base it on your costs and the lifestyle you want to have."
• "Confidence comes from actually doing it and showing up. Take action before you feel ready."
• "Organic marketing is great, but it's not the most reliable way to grow your business. Paid ads can give you control over your visibility."
• "Stop thinking like a freelancer and start thinking like the CEO of your business. You need to have a strategy for consistent bookings."

Resources:

Start Your First Bridal Ad (Without Wasting Money)

Follow Levarna on Instagram: https://www.instagram.com/levarnabusinesscoach/

✨ Make sure to follow Beauty and the Boss on your favorite podcast app so you never miss an episode!

🎧 Thank you for listening to the Beauty and the Boss podcast! 📸 Don’t forget to screenshot this episode and tag @levarnabusinesscoach on Instagram 💬 Share which mistake resonated with you the most ✨ Stay tuned for next week’s episode—you don’t want to miss it!

Episode Summary:

In this foundational episode of Beauty and the Boss, Levarna unveils her exact framework for building a six-figure bridal business, titled The Three Pillars of Success. This trio—Mindset, Map, and Motor—offers a holistic, step-by-step strategy designed to empower bridal artists to elevate their businesses with clarity, intention, and automation.Whether you’re a beginner or an experienced entrepreneur ready to scale, this episode delivers a blend of motivation and practical tools.

🎧 You’ll learn:

• Her signature MIND, MAP, and MOTOR framework
• How mindset, strategy, and systems work together
• Practical tips for choosing your next focus area

💬 Notable Quotes

• “The truth is, what got you to where you are today is not going to get you to that next level.”
• “Pick one big goal for the next 90 days and reverse engineer it.”
• “You want to be acting like a CEO, not just a makeup artist.”

📚 Resources Mentioned:

• Masterclass Sign up:

https://levarnabusinesscoach.mykajabi.com/book-more-brides-masterclass

• Book more Brides Artist Academy Waitlist Page

https://levarnabusinesscoach.mykajabi.com/bmb-artist-academy-waitlist

• Bridal Ad Mastery Course

https://levarnabusinesscoach.mykajabi.com/bridal-artist-collective

• Book More Brides Facebook Group

https://www.facebook.com/share/g/16M6XuHnY1/

• Dubsado (CRM & automation tool): Recommended for automating client workflows

https://www.dubsado.com

• HoneyBook

https://www.honeybook.com/

• Hubspot: alternative and more basic/manual crm system

https://www.hubspot.com

• 3 Pillars of Success Checklist

• Think and Grow Rich Podcast (on Spotify Premium) THE most foundational mindset book and teachings I have come across.
• You Were Born Rich (by Bob Proctor)

Connect with Levarna:

https://www.instagram.com/levarnabusinesscoach/

✨ Make sure to follow Beauty and the Boss on your favorite podcast app so you never miss an episode!