(un)conversations podcast | S1.E15 - Beauty Brands on the Rise: From Billion-to-Million to Growth Phase Companies & Success Secrets

Join Dr. Alison as she sits down with Stacey Tank, CEO of Bespoke Beauty Brands, to explore her remarkable journey—from nuclear power and finance to communications, beer, and finally the vibrant world of beauty. Through the lens of 'the (UN)word effect™', Stacey reflects on the empowering "(un)words" that have fueled her growth both a leader and personally. As a mother of two boys, she shares how her diverse experiences shaped her leadership style and helped her balance family life along with an executive-level career with significant responsibilities.

About Our Guest:Stacey Tank is a visionary leader behind Bespoke Beauty Brands, home to high-growth beauty brands such as JasonWu Beauty & KimChiChic Beauty. She has led companies from billion-to-million to growth phase, pioneered social commerce strategies on TikTok, and has emphasized inclusive leadership, radical transparency, and innovation. Stacey is also a devoted mother who has navigated long-distance relationships while pursuing ambitious career goals, offering unique insights on resilience and personal choices.

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In this episode, Stacey dives into leadership challenges including:

💄 Transitioning from corporate experience to growth phase business

💄 Leveraging social media platforms like TikTok for retail success

💄 Creating psychologically safe and innovative work environments

💄 Advocating for radical transparency and diversity in business

💄 Managing long-distance relationships while nurturing personal and professional goals

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Key Takeaways:

🪞 How to build a successful, inclusive, and body-positive beauty brand

🪞Balancing motherhood with a high-level career

🪞Navigating the challenges of social media and fast-paced business

🪞The importance of radical transparency, innovation, and diversity

🪞Lessons from leading billion-dollar corporations and growing a gazelle company

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Learn more about Dr. Alison Schmidt, CEO of Unconvention & Host of (un)conversations podcast.

Instagram: / @alsphdbcc /@unconventionllc / @unconversationspodcast

Personal LinkedIn: https://www.linkedin.com/in/alison-l-schmidt-phd-bcc/

TikTok: https://www.tiktok.com/@alschmidtphd

The (un)conversations podcast: https://www.unconventionllc.com/podcast

Website: https://www.unconventionllc.com/

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Learn more about Stacey Tank, CEO of Bespoke Beauty Brands

LinkedIn: https://www.linkedin.com/in/staceytank/

Bespoke Beauty Brands LinkedIn: https://www.linkedin.com/company/bespoke-beauty-brands/posts/

Instagram: @StaceyTank / @TankTalksGo / @KimChiChicBeauty / @JasonWuBeauty

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Episode Chapters:

0:00 -Introduction

2:15 - Stacey’s eclectic career journey

6:50 -Lessons from corporate to startup

12:30 - Balancing family and leadership

18:45 - Growth strategies for beauty brands

25:00 - TikTok and social commerce insights

32:10 - Inclusive leadership and workplace culture

40:00 - Advice for aspiring entrepreneurs

44:30 – Closing thoughts

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