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I've been watching everyone panic about switching email platforms lately - Flodesk ending flat rate pricing, Kit raising prices, Mailerlite making changes. But here's what's making me cringe: almost every post I see is driven by one thing - price. And as someone who's switched platforms 5+ times (embarrassing, I know), I had to share why not the way you should be making this decision.

Your email platform is one of the most important pieces of your business. Before you jump ship to save a few bucks, there are hidden costs and better alternatives you need to consider. Instead of chasing the cheapest option, I'm sharing what actually matters and how to invest that switching energy into better email marketing results.

02:00 - The email platform price increase drama everyone's talking about

03:15 - Hidden costs of switching that no one mentions

04:30 - My embarrassing platform-switching confession

05:15 - What actually matters when choosing an email platform

06:30 - Smart alternatives to switching platforms

08:00 - My 90-day cold subscriber automation that saves money

Links & Resources:

• The Savvy Seller Collective
• Follow me on Instagram @kristendoyle.co
• Check out my Everything Page: a one-stop shop for savvy selling!
• Rate & review The Savvy Seller on Apple Podcasts

Check out my Everything Page at https://kristendoyle.co/everything