In this episode of Real Estate Unscripted, host Marjorie Adam interviews Jimmy Burgess, a seasoned real estate professional with 30 years of experience. Burgess, affectionately called the "Yoda of real estate," shares his insights on how realtors and lenders can adapt to changing markets and provide value to clients. He emphasizes the importance of being in tune with the current market, utilizing both resources and experience to serve clients effectively.

The conversation touches on the challenges realtors and lenders are facing today, such as market confusion and fear, but Burgess encourages professionals to rise above the noise and focus on providing clarity to clients. They discuss the significance of communication, staying positive, and being proactive in meeting client needs, particularly in volatile or uncertain times. Burgess also highlights the importance of building strong relationships, leveraging secret resources, and using storytelling to demonstrate value.

Both Marjorie and Jimmy stress the importance of evolving with the industry, particularly with the use of video and other digital tools. They conclude by encouraging agents to focus on their ideal clients, embrace the challenges of the market, and stay motivated to grow their business.