What if you could create your own board of directors—made up of the world’s greatest business minds—without ever inviting them to a meeting? That’s the kind of bold thinking Carolyn Lowe, CEO of ROI Swift and author of Business Growth Do’s and Absolute Don’ts, brings to this conversation.

In this episode of Women Leaders on the Move, Carolyn and host Natalie Benamou, Founder of HerCsuite® talk about how AI is reshaping leadership, strategy, and growth. From building AI-powered board personas to predicting customer behavior, Carolyn shares how leaders can think three years ahead and stay competitive in a rapidly changing market.

As Carolyn says, “The most important thing leaders can do is step out of the day-to-day and ask, what will this look like three years from now?”

Five Discoveries in this Conversation:

• How AI can serve as your strategic advisor and uncover blind spots before they cost you.
• The lessons Carolyn learned helping 200+ consumer brands grow, including what not to do.
• Why thinking 10X bigger can sometimes be easier than doubling your business.
• The critical role of team culture—and why removing toxic talent is a non-negotiable.
• How entrepreneurs can position products for real growth on platforms like Amazon.

✨ Action for you: Try creating your own “AI Board of Directors.” Choose three leaders you admire—past or present—and use AI to generate how they might advise you on a current challenge. Notice what new insights emerge when you see your business through their lens.

This episode will inspire you to think beyond the immediate challenges and embrace what’s next with confidence.

Keep shining your light bright. The world needs you.

Carolyn Lowe is CEO of ROI Swift and a force in Amazon marketplace strategy. She’s helped over 150 brands generate more than $100M in revenue while staying laser-focused on profitability, efficiency, and performance. Today, she’s here to share how brands doing $3M–$50M in annual revenue can scale smarter, not harder, on Amazon.

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Connect with Natalie Benamou

Natalie Benamou is the visionary behind Women Leaders on the Move, a Top 10 Women's Leadership podcast by Feedspot. As the Founder of HerCsuite®, a leadership network and portfolio career company for women,

she leads a strategic collective for executive women navigating board service, portfolio careers, entrepreneurship, and leadership in the second half of their professional lives. Work 1-2-1 with Natalie as a strategic advisor or fractional chief growth officer.

Natalie also serves as President of HER HEALTHX, a nonprofit committed to advancing women's health outcomes.

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