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A Goth Walked Into Nature To Make a Radio Show. A Zine Walked Out.
- 2025/03/23
- 再生時間： 1 時間 13 分
- ポッドキャスト
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サマリー
あらすじ・解説
A conversation about Fresh Hell, subcultures in nature, and shifting the climate narrative through creativity.In this episode of the podcast that maps what music will be like in 2050 by meeting cultural changemakers and pioneers, Sean Adams explores how the Fresh Hell zine - a collaboration between creatives from the agency Iris and Purpose Disruptors (download it here) - reframes our relationship with nature through goth culture, beauty, and imagination. Featuring clips from Freya Beer’s special Gothic Disco radio broadcast recorded at Walthamstow Wetlands (listen to it on Mixcloud here), featuring reflections from Lira Valencia and Chris Packham, which inspired the zine, we explore what happens when goth culture meets the natural world.This conversation with Purpose Disruptors who run the Agency for Nature & the creators of Fresh Hell zine, examines how creativity can help us move from awe of the natural world to cultural transformation—and what musicians, media, and fans can do to help shift the climate crisis narrative.Aimee Brewerton – Comms & Engagement Manager at Purpose Disruptors, working across climate-focused storytelling, brand strategy, and cultural transformation.Nicole Vanner – Designer at Iris, co-creator of Fresh Hell, blending gothic subculture with natural aesthetics in visual communication.Andrew Hadley – Copywriter at Iris, co-author of Fresh Hell, exploring language that rewilds desire and reframes our connection to nature.Purpose Disruptors – A UK-based network of 5,000+ creative professionals transforming the advertising industry to align with climate goals and societal well-being.Iris – A global creative agency known for working with progressive brands and championing purpose-driven campaigns.Agency for Nature – A project platform by Purpose Disruptors that reimagines communications through a regenerative, nature-first lens — including campaigns like Fresh Hell. Episode Summary & Timestamps:00:00 Introduction: Can Music Change the Climate Conversation?00:31 Exploring the Goths in Nature Project01:23 Meeting the Change Makers04:20 Chris Packham's Punk and Nature Connection06:52 The Future of Our Planet in 205011:27 Purpose Disruptors: Changing the Advertising Narrative14:17 Creating the Goths in Nature Magazine25:09 The Role of Nature in Mental Health30:01 Spotting the Moor Hen30:52 Goth Music and Personal Favorites31:20 From Radio Show to Zine32:44 Chris Packham's Contribution35:04 Celebrating Nature and Subculture38:49 Nature as a Client40:00 Collaborative Efforts and Creative Freedom48:01 Impact and Mindset Shift58:39 Future Hopes and Accountability01:08:32 Final Thoughts and Call to ActionFeatured Links & Resources:Fresh Hell ZinePurpose DisruptorsFreya Beer’s Gothic DiscoLira Valencia (Instagram)Bird Nerdeem (Instagram)Freya Beer (Instagram)Agency for NatureWalthamstow WetlandsLawyers for NatureEarth PercentCreatives for ClimateGood Life 2030 short film Songs Mentioned:Something to Remember Me By – The HorrorsThis Corrosion – Sisters of MercySoundtrack to previous episodes by Sound Mirror now available on Bandcamp Join the Conversation:Drowned in Sound CommunityEmail: sean@drownedinsound.orgFollow on BlueskyUpgrade to support my work:Subscribe to the Drowned in Sound newsletter