In this episode of A Drop in the Ocean, I sit down with Alyx Elliott - senior campaign strategist, former campaign leader at organisations including Oceana, World Animal Protection and multiple global charities - to explore what it really takes to create campaigns that drive meaningful change.

With more than 20 years in campaigning, Alyx has led teams tackling everything from overfishing, ghost gear and bottom trawling to oil and gas, animal welfare, and public policy. Today, she helps organisations pressure-test their campaign strategies, remove barriers, and build campaigns that are actually fit for purpose.

In this conversation we dive into:

👉 Why most campaigns lose focus before real change happens
👉 The power of insights - not just data, but truly understanding people
👉 Why strategy needs constant review, not a once-a-year workshop
👉 The uncomfortable truth about coalition-building and brand ego
👉 Why winning a policy isn’t enough if nobody measures real-world impact
👉 How campaign leaders can stay focused, resilient, and relentless

This is a brilliant conversation for campaigners, charity leaders, marketers, communicators, and anyone trying to create change in a noisy world.

Because real campaigns don’t just make noise.
They move people, systems, and policy.

🎙 Listen now.

Support the show

🌊 A Drop in the Ocean is hosted by Stu Davies – Ocean-Caring Digital Strategist.
We amplify the voices of people and organisations working to protect our blue planet through smarter storytelling and strategy.

🎧 New episodes of A Drop in the Ocean land monthly. Subscribe and be the first to listen.

💬 Have a story to tell or a challenge you’re trying to work through for Stu to discuss? Contact: stu-davies.com/amplify-your-impact/

📥 Want to build a sharper, more resilient digital marketing strategy for your ocean-focused organisation? Download the Ocean Impact Blueprint and start amplifying your message today: stu-davies.com/ocean-impact-blueprint/

🔗 Follow Stu on @stu-daviesuk.bsky.social‬ and linkedin.com/in/studaviesuk/
🎙️ Produced by Joel Roberts Can-b Media https://can-b.co.uk/
🎨 Artwork by @aslicreates
🎵 Theme music by Mark July

In this episode of A Drop in the Ocean, I sit down with Lorena Neira - climate scientist turned entrepreneur and co-founder of Blusink.

Lorena is working at the intersection of ocean science, carbon removal, and ecosystem restoration – building technology that doesn’t fight nature, but works with it.

We explore her journey from open-ocean research to launching a ClimateTech startup, and the challenge of turning complex science into something the world can actually understand, trust, and adopt.

Blusink’s approach is deceptively simple: using engineered materials placed on the seafloor to accelerate natural carbon capture while restoring marine ecosystems.

But behind that simplicity sits a much bigger story.

We get into:

• The reality of building in the ocean carbon removal space
• The communication challenge of explaining new, unfamiliar technology
• Balancing scientific credibility with commercial traction
• Why working with ocean systems matters more than forcing solutions onto them

This is a conversation about clarity in complexity – and what it really takes to turn ocean innovation into real-world impact.

If you’re working in ClimateTech, OceanTech, or trying to communicate complex ideas in a noisy space - this one’s for you.

Support the show

🌊 A Drop in the Ocean is hosted by Stu Davies – Ocean-Caring Digital Strategist.
We amplify the voices of people and organisations working to protect our blue planet through smarter storytelling and strategy.

🎧 New episodes of A Drop in the Ocean land monthly. Subscribe and be the first to listen.

💬 Have a story to tell or a challenge you’re trying to work through for Stu to discuss? Contact: stu-davies.com/amplify-your-impact/

📥 Want to build a sharper, more resilient digital marketing strategy for your ocean-focused organisation? Download the Ocean Impact Blueprint and start amplifying your message today: stu-davies.com/ocean-impact-blueprint/

🔗 Follow Stu on @stu-daviesuk.bsky.social‬ and linkedin.com/in/studaviesuk/
🎙️ Produced by Joel Roberts Can-b Media https://can-b.co.uk/
🎨 Artwork by @aslicreates
🎵 Theme music by Mark July

In this episode of A Drop in the Ocean, I sit down with Viv Williamson, Head of Fundraising and Marketing at The Wave Project, the UK charity transforming young lives through surf therapy.

For over 15 years, The Wave Project has used the healing power of the sea to support children and young people facing mental health and emotional challenges, helping them build confidence, resilience and connection in the water.

Viv shares the story behind this unique work - how surf therapy supports wellbeing, why partnerships and fundraising are essential to making it sustainable, and the real impact that blue space can have on young lives. From innovative long-term partnerships to rallying volunteer mentors, this conversation explores both the heart and strategy behind creating meaningful change.

A powerful, human discussion about the ocean’s role in healing, community, and creating futures full of confidence and possibility.

🌊 A Drop in the Ocean is hosted by Stu Davies – Ocean-Caring Digital Strategist.
We amplify the voices of people and organisations working to protect our blue planet through smarter storytelling and strategy.

🎧 New episodes of A Drop in the Ocean land monthly. Subscribe and be the first to listen.

💬 Have a story to tell or a challenge you’re trying to work through for Stu to discuss? Contact: stu-davies.com/amplify-your-impact/

📥 Want to build a sharper, more resilient digital marketing strategy for your ocean-focused organisation? Download the Ocean Impact Blueprint and start amplifying your message today: stu-davies.com/ocean-impact-blueprint/

🔗 Follow Stu on @stu-daviesuk.bsky.social‬ and linkedin.com/in/studaviesuk/
🎙️ Produced by Joel Roberts Can-b Media https://can-b.co.uk/
🎨 Artwork by @aslicreates
🎵 Theme music by Mark July

In this episode of A Drop in the Ocean, I’m joined by Mary Kemp, AI strategist and co-founder of AI Potential, to unpack how organisations can use AI in a way that’s practical, ethical, and genuinely helpful.

Mary specialises in helping teams cut through the noise around generative AI and turn it into something useful - reducing stress, improving productivity, and creating space for more human, values-led work.

We talk about how to get better results from AI tools, where organisations should actually start, and how to avoid overwhelm. We also explore the bigger questions - creativity, judgement, and what it means to use AI responsibly when you care about people and the planet.

A thoughtful, grounded conversation for charities, ocean-focused organisations, and purpose-led teams who want to work smarter with AI - without losing what makes them human.

🌊 A Drop in the Ocean is hosted by Stu Davies – Ocean-Caring Digital Strategist.
We amplify the voices of people and organisations working to protect our blue planet through smarter storytelling and strategy.

🎧 New episodes of A Drop in the Ocean land monthly. Subscribe and be the first to listen.

💬 Have a story to tell or a challenge you’re trying to work through for Stu to discuss? Contact: stu-davies.com/amplify-your-impact/

📥 Want to build a sharper, more resilient digital marketing strategy for your ocean-focused organisation? Download the Ocean Impact Blueprint and start amplifying your message today: stu-davies.com/ocean-impact-blueprint/

🔗 Follow Stu on @stu-daviesuk.bsky.social‬ and linkedin.com/in/studaviesuk/
🎙️ Produced by Joel Roberts Can-b Media https://can-b.co.uk/
🎨 Artwork by @aslicreates
🎵 Theme music by Mark July

In this episode of A Drop in the Ocean, I sit down with Serge Dedina, co-founder and Executive Director of WILDCOAST, one of the most impactful conservation organisations working across California, Baja, and Oaxaca.

Serge brings over 25 years of global ocean leadership - from protecting gray whales and restoring coastal wetlands to tackling marine debris at the US-Mexico border and planting thousands of mangroves to fight climate change. WILDCOAST’s work is rooted in science, powered by community, and focused on measurable impact.

We dive into:

• How WILDCOAST protects and restores coastlines, coral reefs and blue carbon ecosystems
• Why mangroves and wetlands are climate superpowers
• What it takes to build a cross-border conservation movement
• The challenges and realities behind large-scale ocean protection
• What gives Serge hope after decades on the frontline

A powerful, inspiring conversation with a leader who has dedicated his life to defending the wild places and wildlife we love.

🌊 A Drop in the Ocean is hosted by Stu Davies – Ocean-Caring Digital Strategist.
We amplify the voices of people and organisations working to protect our blue planet through smarter storytelling and strategy.

🎧 New episodes of A Drop in the Ocean land monthly. Subscribe and be the first to listen.

💬 Have a story to tell or a challenge you’re trying to work through for Stu to discuss? Contact: stu-davies.com/amplify-your-impact/

📥 Want to build a sharper, more resilient digital marketing strategy for your ocean-focused organisation? Download the Ocean Impact Blueprint and start amplifying your message today: stu-davies.com/ocean-impact-blueprint/

🔗 Follow Stu on @stu-daviesuk.bsky.social‬ and linkedin.com/in/studaviesuk/
🎙️ Produced by Joel Roberts Can-b Media https://can-b.co.uk/
🎨 Artwork by @aslicreates
🎵 Theme music by Mark July

In this episode of A Drop in the Ocean, I sit down with Dean Spears, Head of Sussex Bay - a bold, hopeful project reimagining 100 miles of coastline from Camber Sands to Selsey Bill.

Dean shares the story behind Sussex Bay’s mission to build a £50 million fund for nature-led recovery, restoring our seascape, rivers and coastal habitats so communities and wildlife can thrive together. From blue natural capital to coastal regeneration, this is a conversation about connection, leadership with kindness, and believing in a future bigger than ourselves.

We explore the challenges and opportunities of building a regional movement for ocean and river recovery, how Sussex Bay brings partners and communities together, and what it really takes to turn vision into action at scale.

A grounded, optimistic look at how place-based restoration can create healthier ecosystems, stronger communities, and a more resilient coastline.

Support the show

🌊 A Drop in the Ocean is hosted by Stu Davies – Ocean-Caring Digital Strategist.
We amplify the voices of people and organisations working to protect our blue planet through smarter storytelling and strategy.

🎧 New episodes of A Drop in the Ocean land monthly. Subscribe and be the first to listen.

💬 Have a story to tell or a challenge you’re trying to work through for Stu to discuss? Contact: stu-davies.com/amplify-your-impact/

📥 Want to build a sharper, more resilient digital marketing strategy for your ocean-focused organisation? Download the Ocean Impact Blueprint and start amplifying your message today: stu-davies.com/ocean-impact-blueprint/

🔗 Follow Stu on @stu-daviesuk.bsky.social‬ and linkedin.com/in/studaviesuk/
🎙️ Produced by Joel Roberts Can-b Media https://can-b.co.uk/
🎨 Artwork by @aslicreates
🎵 Theme music by Mark July

In this episode of A Drop in the Ocean, I chat with Team Nautilus – a crew of six adventurers preparing to row 2,000 miles around Great Britain in 2026.

Their mission goes far beyond endurance. As they row, they’ll be collecting vital data on ocean health – from environmental DNA and microplastics to temperature, salinity, and underwater noise – helping scientists understand how climate change and pollution are impacting our seas.

We talk about what drives them, the realities of preparing for such an extreme expedition, and how they’re turning adventure into meaningful ocean science.

A story of grit, purpose, and the power of people who care deeply about the water they’re rowing through.

Support the show

🌊 A Drop in the Ocean is hosted by Stu Davies – Ocean-Caring Digital Strategist.
We amplify the voices of people and organisations working to protect our blue planet through smarter storytelling and strategy.

🎧 New episodes of A Drop in the Ocean land monthly. Subscribe and be the first to listen.

💬 Have a story to tell or a challenge you’re trying to work through for Stu to discuss? Contact: stu-davies.com/amplify-your-impact/

📥 Want to build a sharper, more resilient digital marketing strategy for your ocean-focused organisation? Download the Ocean Impact Blueprint and start amplifying your message today: stu-davies.com/ocean-impact-blueprint/

🔗 Follow Stu on @stu-daviesuk.bsky.social‬ and linkedin.com/in/studaviesuk/
🎙️ Produced by Joel Roberts Can-b Media https://can-b.co.uk/
🎨 Artwork by @aslicreates
🎵 Theme music by Mark July

In this episode of A Drop in the Ocean, I sit down with Helen Olszowska, founder of Seashell Collective and a content and outreach strategist with over 20 years’ experience working with values-led brands, charities, and B Corps.

Helen shares her journey from leading digital campaigns at Human Rights Watch to running her own consultancy, helping organisations craft compelling content strategies, social campaigns, and email journeys that connect with purpose-driven audiences.

We dive into:

• How to build content marketing that feels authentic (not exhausting)
• The common pitfalls charities and B Corps face with messaging
• Why words matter - and how the right storytelling can grow communities and impact

It’s a practical and inspiring conversation for anyone trying to amplify their mission without burning out.

Support the show

🌊 A Drop in the Ocean is hosted by Stu Davies – Ocean-Caring Digital Strategist.
We amplify the voices of people and organisations working to protect our blue planet through smarter storytelling and strategy.

🎧 New episodes of A Drop in the Ocean land monthly. Subscribe and be the first to listen.

💬 Have a story to tell or a challenge you’re trying to work through for Stu to discuss? Contact: stu-davies.com/amplify-your-impact/

📥 Want to build a sharper, more resilient digital marketing strategy for your ocean-focused organisation? Download the Ocean Impact Blueprint and start amplifying your message today: stu-davies.com/ocean-impact-blueprint/

🔗 Follow Stu on @stu-daviesuk.bsky.social‬ and linkedin.com/in/studaviesuk/
🎙️ Produced by Joel Roberts Can-b Media https://can-b.co.uk/
🎨 Artwork by @aslicreates
🎵 Theme music by Mark July