80: A Six-Week Black Friday Plan for Family Photographers
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80: A Six-Week Black Friday Plan for Family Photographers
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We map a six-week plan to turn Black Friday into real bookings for early 2026, from defining a focused offer to testing links and writing emails ahead of time. We also talk mindset, visibility, and simple ways to stop hiding in stories and start selling with clarity.
• why a single, limited offer converts better than “everything on sale”
• how to align the bundle with 2026 goals
• building the pathway: list, access rules, payments, scheduler, confirmations
• warming the audience beyond stories and posting to the homepage
• writing emails and captions now, not later
• testing links, codes, and checkout before launch
• managing energy and showing visible excitement
• nurturing buyers after purchase to reduce cancellations
• muting competitors to avoid comparison
• creating repeatable six-week seasonal drops
• membership support: weekly lives and focused clinics
If you’re interested in the membership, $35 a month, you’ll have me there to talk to you every single Monday, even if you’re just tuning in on the recording