In this episode, we sit down with Amber Briggle — CEO of B-Well Enterprises and founder of the award-winning Soma Massage Therapy — to uncover her 5-step roadmap to franchising a business.

From starting as a solo massage therapist in 2004 to building a thriving multi-location, million-dollar business, Amber shares the hard-earned lessons, challenges, and strategies that led her to create one of the most exciting new franchise opportunities in the nation.

You’ll hear how she rebuilt after the pandemic, why her “people-first” approach drives success, and the steps any entrepreneur can follow to take their business from local to national. Whether you dream of scaling your business, becoming a franchisor, or buying into a franchise, Amber’s insights will give you the tools and mindset you need to succeed.

In This Episode:
- Amber’s personal journey from massage therapist to CEO & franchisor
- The 5 steps to successfully franchising your business
- Lessons learned from rebuilding after COVID-19
- How to lead with values, ethics, and compassion
- The unique “no-tipping” policy that transformed her business model
- Advice for aspiring franchisors & franchisees

📢 Connect with Amber Briggle
Youtube: [https://www.youtube.com/@amberbriggle427
Instagram: https://www.instagram.com/mrsbriggle/?hl=en