In this episode of Impact at Work, David Macciocca and Jo Vohland chat with Marrin-Boyd Andrews, Founder and Director of ProPrompt.

From building global sourcing strategies to launching his own AI-powered productivity tool, Marrin shares what it takes to create practical impact inside complex businesses. He unpacks the journey of building ProPrompt, a generative AI prompt library designed to help teams across functions engage with AI more effectively, and without the learning curve.

This episode explores the intersection of innovation and recruiting, and why sourcing leaders are perfectly placed to drive smarter, tech-enabled change.

Key Topics:
01:30 – Introducing Marrin-Boyd and the concept behind ProPrompt
04:10 – What problem ProPrompt solves and how it works
06:30 – Sourcing's unique role in driving AI adoption
09:10 – Making prompt libraries accessible across functions
11:40 – Balancing innovation with stakeholder education
14:15 – Why AI agents will be an amazing tool for everyone
17:30 – Human touch points in hiring and repetitive pain points
20:05 – Extracting value from AI to help build a foundation
23:10 – Why sourcing professionals are built for this kind of innovation
27:00 – Moving from experimentation to everyday enablement
30:45 – Keeping product development grounded in real problems
34:10 – The future of talent teams and AI-powered tools
37:45 – Final reflections and advice for change agents

If you want to learn more about activating your employer brand strategy and EVP then you can check out podcast.videomyjob.com for a library of industry perspectives and how-tos.

Now, if you’re ready to level up your activation strategy then you need an employee story video platform and that’s what we do! Go to videomyjob.com/demo to book a walkthrough with one of our video specialists or click on the pricing page to learn about our new 60-day pilot program.

Lastly, we’d love for you to help us spread the word about the VMJPod to attract new experts and practitioners to share their activation strategies, so please take a screenshot and post it on LinkedIn, don’t forget to tag us at VideoMyJob, we are so grateful when you do that!