Unlock the secrets to a profitable holiday club or camp, perfect for activity providers looking to expand their horizons. I'm Krissy Monaghan, and I bring to the table my rich experience of partnering with local authorities, running my own sports business, and supporting organisations like charities and social enterprises in their holiday programme endeavors. This episode is a treasure trove of strategic insights, from conducting detailed SWOT analyses of competitors to discovering how to carve out your unique niche, ensuring your brand shines in a saturated market.

Embark on a journey with me as we explore how to craft an irresistible 'Grand Slam offer' that will turn heads and open wallets, steering clear of the dreaded price comparison pitfall. I’ll walk you through ways to structure your holiday programmes, whether they involve sports, arts, or a diverse mix of activities, to attract and retain a loyal customer base. Get ready to transform your side venture into a main attraction, as you learn to leverage my tried-and-tested strategies for success in the competitive world of children's holiday camps.

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