『#45 Soft Skills in Intellectual Property』のカバーアート

#45 Soft Skills in Intellectual Property

#45 Soft Skills in Intellectual Property

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 While technical legal knowledge remains fundamental, the piece argues that abilities like communication, empathy, and clear explanation are becoming increasingly vital for success, framing IP as a fundamentally people-centric business. Boicova-Wynants suggests that developing these skills early, understanding client needs beyond the technical, and strategically leveraging digital communication are key to building trust and demonstrating value in a competitive landscape. The discussion also touches on the psychology of IP decision-making and the role of mentorship in honing these essential capabilities.

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