『45: #45 Caroline Reynolds, T&Pm』のカバーアート

45: #45 Caroline Reynolds, T&Pm

45: #45 Caroline Reynolds, T&Pm

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 In this episode, Caroline Reynolds, Global Chief Digital Officer at T&Pm, joins Vincent Flood, Editor-in-Chief at VideoWeek. T&Pm was formed earlier this year when WPP merged two of its agencies, The&Partnership and mSix&Partners, positioning AI at the core of its operations. Reynolds discusses:

  • What clients are looking for right now
  • Bringing creative and media back together under one agency roof
  • How T&Pm is preparing for the AI age and the impact of AI on agencies
  • How clients view CTV today
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