
365.New Name-Bigger Vision with Deborah Johnson
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Podcasts often change their branding for the same reason businesses rebrand: to grow, evolve, and better connect with their audience. As content expands or audiences shift, a podcast name or visual identity that once felt niche may no longer reflect the scope of its message. Rebranding can signal a broader vision, a new direction, or simply a clearer promise to listeners. And the word “show” is becoming more common because today’s podcasts are more than just audio—they’re multi-format productions with episodes, video, interviews, live events, and branded experiences. Calling it a “show” positions it as a full experience—not just a podcast. So this episode is the show where I’m making the announcement that the “Women at Halftime Podcast” will soon be “Power of After Show.” Same message, expanded audience but new name! Full article here: https://goalsforyourlife.com/bigger-vision-podcast
Get POWER OF AFTER BOOK HERE: https://amzn.to/3GpEGlJ Make sure you’re getting all our podcast updates and articles! Get them here: https://goalsforyourlife.com/newsletter Resources with tools and guidance for mid-career individuals, professionals & those at the halftime of life seeking growth and fulfillment: http://HalftimeSuccess.com
CHAPTERS:
00:00 - Why Change the Name
01:15 - Podcast Sponsorship by DJ Works Media
01:55 - Major Announcement Revealed
07:17 - Target Audience for the Show
09:21 - Personal Message from the Host
11:36 - Subscribe to Our Newsletter
12:32 - Show Outro