In this episode of Shameless Careers, Violetta returns one year after leaving her legal career to build a macramé fashion brand. In our first episode, we explored her bold career change from law to craft - and now, she shares what happened next: scaling, burnout, pregnancy, and letting go of the pressure to constantly “succeed.”

Listen in for a raw, honest conversation about the joys and the struggles of scaling a business:

- Why "the best-known beats the best" — i.e. why visibility matters more these days than perfection in what you are doing

- Why selling products isn't scalable (and why online assets - like books or courses - can be a much more scalable approach)

- Why hustling harder can lead you to burnout - and why letting go of control and pressure to succeed can, paradoxically, create space for unexpected opportunities

Enjoy - and subscribe to the channel to hear more stories about how people build careers (and businesses) they love! https://www.youtube.com/@ShamelessCareers/?sub_confirmation=1

✅ Relevant links:

- The first episode with Violetta (where she is talking about her career switch from law into macramé business): https://www.youtube.com/watch?v=jwhLc7n6S4w&feature=youtu.be

- Link to Dan Lok's YouTube channel mentioned in the episode: https://www.youtube.com/@danlok?si=V81NxBoBr2fkw_Qp

- Link to Mindvalley mentioned in the episode: https://www.mindvalley.com/

- Violetta's website: https://www.viittahouse.com

- Violetta's Instagram: https://www.instagram.com/viitta.fashion

✅ Stay connected with me:

👉Instagram: https://www.instagram.com/shameless_careers/

👉LinkedIn: https://www.linkedin.com/company/shameless-careers/

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✅ About Shameless Careers

Welcome to Shameless Careers, your go-to podcast for inspiring stories about building a career you love. Watch interviews with individuals who found their true calling. Learn how they made it happen - how they discovered what they truly wanted to do and the practical steps they took to make this happen.

On this channel, you’ll also find interviews with career coaches and mindfulness professionals, offering insights on how to build a career you love.

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#craftbusiness #careerchange #entrepreneurship #handmadebusiness #shamelesscareers #smallbusiness #businesstips #businessadvice #behindthebusiness #smallbizjourney #entrepreneurialmindset #creativebusiness #craftbusiness

⚠️Disclaimer: I do not accept any liability for any loss or damage incurred from you acting or not acting as a result of listening to any of my publications. You acknowledge that you use the information I provide at your own risk. Do your research.

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