『24hr Production: A Brand Marketing Podcast』のカバーアート

24hr Production: A Brand Marketing Podcast

24hr Production: A Brand Marketing Podcast

著者： Gary Chan
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このコンテンツについて

 Welcome to our podcast, where we dive into the world of promotional products, brand marketing, and occasionally, digital marketing. Our hosts, Gary and Melissa, are two experienced industry professionals who are not afraid to discuss all the ins and outs of the promotional market. Together, they offer behind-the-scenes insights, tips and tricks, success stories, and even share failures. Join us as we explore everything related to the industry with their unique angles. Taking you on a journey into the world of brand marketing.

Hosted on Acast. See acast.com/privacy for more information.

Gary Chan マーケティング マーケティング・セールス 経済学
エピソード
  • Evolution Promo Tech

    Evolution Promo Tech
    2025/04/24
    The rapid evolution of technology presents a challenge in keeping up with the latest trends and innovations. In the promotional product industry, the ability to adapt is crucial for achieving market success. In a recent discussion, Melissa and Gary highlighted the shifting interests in various tech promotional products over time, moving from USB memory drives to more advanced solutions like NFC technology. They also shared anecdotes about different products they have encountered in their experiences.

    Hosted on Acast. See acast.com/privacy for more information.
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    31 分
  • How can Marketers help HR

    How can Marketers help HR
    2025/03/25
    There are two principal types of brands within an organization: the corporate brand and the employer brand. The marketing department is primarily tasked with managing corporate branding through outward communication. However, it is equally essential for this department to collaborate with the human resources department in developing and nurturing the employer brand. In this episode, Melissa and Gary will explore the importance of establishing a robust employer brand within an organization.

    Hosted on Acast. See acast.com/privacy for more information.
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    26 分
  • A Promotional Distributor Look at the Canada-U.S. Tariffs

    A Promotional Distributor Look at the Canada-U.S. Tariffs
    2025/02/24

    We find ourselves in the midst of a trade war between Canada and the United States, and its implications are undeniable. Gary and Melissa explore how tariff policies affect Canada’s purchasing landscape and consider the impact on the promotional product industry in Canada. They also discuss the relevance and feasibility of the Made-in-Canada and Product of Canada movements to see if it makes sense for the industry to adopt that model.


    Hosted on Acast. See acast.com/privacy for more information.
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    25 分

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