
214: How to Make a Smooth Transition Without Losing Your Audience
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Welcome back to the Christian Business Advantage podcast! I’m your host, Alyssa Avant, and today we’re continuing our May series, Email Marketing Reset — all about refreshing and strengthening your email marketing strategy.
This week’s episode is all about how to switch email service providers without confusing or losing your audience. Whether you're feeling stuck with your current platform or you're reacting to recent changes (looking at you, MailChimp!), this episode will guide you step-by-step through making a smooth and strategic transition.
Here’s what you’ll learn:
✅ How to properly back up your list before switching
✅ What to do with automations, tags, and templates
✅ How to communicate clearly with your subscribers during the change
💌 Free Resource!
Grab your Email Marketing Switch Checklist — a free step-by-step guide to help you move platforms with confidence.
👉https://alyssaavant.ac-page.com/email-marketing-switch
Next week, I’ll be joined by a special guest as we dive into strategies for building a better email list and re-engaging cold subscribers—don’t miss it!
✨ If this episode was helpful, please leave a rating and review on Apple Podcasts and join us in the free Christian Business Advantage Facebook group for more community and support.