Frank Guengerich’s journey is one of grit, grace, and doing the work—often in silence. A former Division I tennis player and national bodybuilding champion, Frank has spent decades building a career in health, wellness, and leadership. Now the President and CEO of HWLS, he shares how his upbringing shaped his values and how he built a boutique consulting firm that thrives on personal attention and a proven track record.

Bart and Frank dive into what separates those who simply dream from those who do. Frank's reflections on responsibility, accountability, and the importance of meaningful leadership resonate deeply. His lessons aren’t just for fitness pros—they’re for anyone who wants to build something with integrity and impact.

Top Takeaways:

• Work Without Applause: Most people don’t do the work in silence. Frank did—and still does.

• Leadership Anchored in Values: Kindness, empathy, rigor, and reliability are non-negotiables.

• Responsibility vs. Accountability: Responsibility is a personal gift. Accountability is cultural.

• Build Smart, Then Scale: Success in the fitness and wellness world depends on business acumen just as much as heart.

• Success Is Simple (But Not Easy): Friendly staff. Clean facilities. Functioning equipment. Consistency.

Best Quotes:

“Most people don’t do the work in silence. They don’t fully commit with passion and patience when no one is watching.” — Frank Guengerich

“Love people and use money. Don’t use people and love money.” — Frank Guengerich

“Responsibility is the gift you give yourself. Accountability is what you give your organization.” — Frank Guengerich

Bart’s Reflections:

Bart shares his own story of career transformation after a health scare and how Frank’s values echo the Most People Don’t mindset. The episode becomes a masterclass in purpose-driven work, sharing how helping others leads to lasting success—and not the other way around.

Resources & Links:

• Frank Guengerich on LinkedIn: Click here

• HWLS Website: www.HWLServices.com

• Bart Berkey: MostPeopleDont.com | LinkedIn

Fill in the Blank:

Most people don’t…

“…do the work in silence. They don’t pursue goals with passionate consistency. They wait for permission or praise. But when you do the work anyway—especially when no one’s watching—you win.” — Frank Guengerich