• 106: Center for REALTOR® Development 106: Tech Meets Property: AI Trends in Real Estate with Dan Weisman: Part 1

  • 2025/03/24
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106: Center for REALTOR® Development 106: Tech Meets Property: AI Trends in Real Estate with Dan Weisman: Part 1

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  • Today, we will talk about AI in the real estate industry with Dan Weisman, a director of innovation strategy in the Strategic Business Innovation and Technology Group at the National Association of REALTORS®. In his role, he researches technology, strategizes on what this tech may mean in the future, and builds relationships with tech leaders to understand better and drive innovation in the real estate space. He is in the thick of thought leadership, creating new things for us. I asked him how I, as an agent, could personally use AI to help me in my business. Sometimes I do not default to it as quickly as I should. I found our conversation to be very interesting. We are releasing it in two episodes. This episode's Part 1 provides a big-picture overview of where we are now. It’s amazing how fast things change! Then, we discuss some good suggestions for better habits. Let’s get right into it! [1:51] Welcome, Dan Weisman, back on the podcast! We’re so glad to have you! [2:07] Dan Weisman is NAR’s Director of Innovation Strategy. His team’s role is to look at and understand what technology is out there and help the membership figure out how it may fit into their business to make them more successful, productive, and efficient daily. [3:26] People inaccurately equate AI to ChatGPT. The concept of AI started 70 years ago. We now have the computing power and data to make sense of AI. ChatGPT is generative AI, a subset of AI. AI places the ads and suggestions we see on Facebook. [4:22] Generative AI is new to the average person because of its ability to use a technology like AI and know that it’s AI. You don’t need to understand how Gen AI works; you need to understand if it can help support you efficiently in what you’re focusing on, whether selling real estate or researching a vacation. [6:02] Generative AI refers to anything generated by artificial intelligence. OpenAI has ChatGPT and DALL-e, and Google has Gemini. Open AI powers Microsoft Co-Pilot. Midjourney was out before Open AI. The average person can search the internet and use Gen AI to ask questions and get results. [8:14] Generative AI is in its infancy. It’s like the beginning of the internet. People are not using Gen AI like they use Google today, but they will when they get used to it and find the value in it. It’s developing itself. The more information we put into it, the better it will get. It’s the future of search. [10:32] Dan is a Mac user who uses the ChatGPT app for Mac. When he hits Option-S, ChatGPT comes up, and he can search within seconds. Training his mind to think differently than going to Google to search is a matter of training him. He gets an efficient answer with ChatGPT instead of pages of links to read. [11:47] Dan thinks paying a monthly fee to use Gen AI is worth it. It finds the sources and gives you the results of all the searches. It’s worth the $20.00 if you use it once a day. It’s not that much compared to what we spend on other technology, like our phones. [13:53] Dan mentions Meta. Meta.AI is a similar product to ChatGPT. It’s built on Meta’s Llama 3 free so far product, a large language model that many people use behind the scenes. Microsoft's partnership with OpenAI powers Microsoft Copilot. [14:40] The big tech companies are investing and taking the lead in developing AI products and services. Google, especially, is working on this. Search is core to what Google does. There is healthy, strong, big tech competition. Dan worries that big tech companies will have too much control over AI. [15:48] Google just lost a suit by the government about having a monopoly on search, based on Google paying hardware companies for Google to be the default search engine. Dan hopes this sets a precedent for giving multiple companies more of a fair opportunity to get in on the Gen AI game. [17:42] Meta AI is catching up, as Google did with Gemini. Dan believes Meta will probably have a monthly subscription model to align more closely with what other companies are doing. These companies are losing billions of dollars on these products. Twenty dollars a month does not cover the usage. [18:39] Dan believes the current release of Meta AI is to give the public access to it. Their main goal seems to be to use Meta AI within their current products, Facebook and Instagram. They just needed something to get their name out there as a powerhouse. [19:25] Dan says it’s good to have competition. It’s good to have options to fit what you want. All AI products behave differently. [20:24] These companies aim to keep you in their ecosystem. Meta wants to keep you on Facebook and Instagram. [21:33] Dan states that some plug-ins are dangerous. It’s worse than just downloading an app. They have access to stuff you don’t realize. They may be searching your whole computer. Dan stays away from plug-ins for work. ...
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Today, we will talk about AI in the real estate industry with Dan Weisman, a director of innovation strategy in the Strategic Business Innovation and Technology Group at the National Association of REALTORS®. In his role, he researches technology, strategizes on what this tech may mean in the future, and builds relationships with tech leaders to understand better and drive innovation in the real estate space. He is in the thick of thought leadership, creating new things for us. I asked him how I, as an agent, could personally use AI to help me in my business. Sometimes I do not default to it as quickly as I should. I found our conversation to be very interesting. We are releasing it in two episodes. This episode's Part 1 provides a big-picture overview of where we are now. It’s amazing how fast things change! Then, we discuss some good suggestions for better habits. Let’s get right into it! [1:51] Welcome, Dan Weisman, back on the podcast! We’re so glad to have you! [2:07] Dan Weisman is NAR’s Director of Innovation Strategy. His team’s role is to look at and understand what technology is out there and help the membership figure out how it may fit into their business to make them more successful, productive, and efficient daily. [3:26] People inaccurately equate AI to ChatGPT. The concept of AI started 70 years ago. We now have the computing power and data to make sense of AI. ChatGPT is generative AI, a subset of AI. AI places the ads and suggestions we see on Facebook. [4:22] Generative AI is new to the average person because of its ability to use a technology like AI and know that it’s AI. You don’t need to understand how Gen AI works; you need to understand if it can help support you efficiently in what you’re focusing on, whether selling real estate or researching a vacation. [6:02] Generative AI refers to anything generated by artificial intelligence. OpenAI has ChatGPT and DALL-e, and Google has Gemini. Open AI powers Microsoft Co-Pilot. Midjourney was out before Open AI. The average person can search the internet and use Gen AI to ask questions and get results. [8:14] Generative AI is in its infancy. It’s like the beginning of the internet. People are not using Gen AI like they use Google today, but they will when they get used to it and find the value in it. It’s developing itself. The more information we put into it, the better it will get. It’s the future of search. [10:32] Dan is a Mac user who uses the ChatGPT app for Mac. When he hits Option-S, ChatGPT comes up, and he can search within seconds. Training his mind to think differently than going to Google to search is a matter of training him. He gets an efficient answer with ChatGPT instead of pages of links to read. [11:47] Dan thinks paying a monthly fee to use Gen AI is worth it. It finds the sources and gives you the results of all the searches. It’s worth the $20.00 if you use it once a day. It’s not that much compared to what we spend on other technology, like our phones. [13:53] Dan mentions Meta. Meta.AI is a similar product to ChatGPT. It’s built on Meta’s Llama 3 free so far product, a large language model that many people use behind the scenes. Microsoft's partnership with OpenAI powers Microsoft Copilot. [14:40] The big tech companies are investing and taking the lead in developing AI products and services. Google, especially, is working on this. Search is core to what Google does. There is healthy, strong, big tech competition. Dan worries that big tech companies will have too much control over AI. [15:48] Google just lost a suit by the government about having a monopoly on search, based on Google paying hardware companies for Google to be the default search engine. Dan hopes this sets a precedent for giving multiple companies more of a fair opportunity to get in on the Gen AI game. [17:42] Meta AI is catching up, as Google did with Gemini. Dan believes Meta will probably have a monthly subscription model to align more closely with what other companies are doing. These companies are losing billions of dollars on these products. Twenty dollars a month does not cover the usage. [18:39] Dan believes the current release of Meta AI is to give the public access to it. Their main goal seems to be to use Meta AI within their current products, Facebook and Instagram. They just needed something to get their name out there as a powerhouse. [19:25] Dan says it’s good to have competition. It’s good to have options to fit what you want. All AI products behave differently. [20:24] These companies aim to keep you in their ecosystem. Meta wants to keep you on Facebook and Instagram. [21:33] Dan states that some plug-ins are dangerous. It’s worse than just downloading an app. They have access to stuff you don’t realize. They may be searching your whole computer. Dan stays away from plug-ins for work. ...
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