Welcome to Digital Dominators - the podcast where we break down the skills, stories, and systems that help you thrive in the digital age.

In this episode, I’m joined by Jules White, founder of The Website Success Hub, who helps women turn their websites into their hardest-working employee.

From beauty therapist to SEO strategist, Jules shares practical insights into making your website visible and valuable. We explore small tweaks that make a big impact, how to optimise your site for Google, and the mindset shift that turns a passive online brochure into a powerful sales engine.

If SEO has ever made your eyes glaze over – don’t worry. Jules breaks it down with clarity, humour, and a no-fluff approach that makes it all click.

👇 In this episode

• What it really means to be visible online

• The difference between service pages and blog posts

• Choosing the right website builder for your business

• How to start keyword research (without losing your mind)

• Using Google tools like Business Profile and Merchant Centre

• Conversion tips to turn browsers into buyers

  
  

:🧰 Resources Mentioned:

• • Google Business Profile
• • Google Merchant Centre
  • Website Success Hub
  • Jules Podcast

  
  

  🔑 Key Quote:

  “Your website should be your hardest-working employee.”

  
  

  🎧 Chapters:

  00:00 – Intro to Website Visibility

  02:28 – Jules’ Journey into Strategy

  05:46 – SEO Basics

  09:40 – Website Builders

  21:07 – Website SEO Tips

  22:55 – Pages vs Blog Posts

  26:19 – Keyword Research

  33:39 – Google Tools & Marketing

  39:47 – Building a Strong Web Presence

  45:25 – Conversion & User Experience

  
  

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  Learn more at technologycoachingonline.com