
💸Value Creation: A Personal Playbook from the Past 25 Years
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PE isn’t broken. But the rules have changed—and most firms haven’t.
I’ve spent 25 years in value creation:
→ In a PE-backed manufacturing company
→ As part of a SWAT team transforming a global tech firm
→ Inside banks and insurers where value creation often gets lost in translation
I’ve seen what works (and what absolutely doesn’t).
The debt-load-and-cut playbook is dead.
Multiple expansion is over.
And LPs are done waiting for magic.
Now, value creation means:
⚙️ Launching new revenue streams
🤖 Using AI to drive precision and speed
📲 Building digital into the core—not just around the edges
💡 Thinking like an operator, not a spreadsheet jockey
Too many portcos still run like it’s 2005.
The PE firms that actually build businesses?
They’ll be the ones who raise again.
👉 I wrote about what I’ve learned, what’s broken, and where the real value is—inside and outside of PE.
Peggy Van de Plassche is a seasoned advisor with over 20 years of experience in financial services, healthcare, and technology. She specializes in guiding boards and C-suite executives through transformational change, leveraging technology and capital allocation to drive growth and innovation. A founding board member of Invest in Canada, Peggy also brings unique expertise in navigating complex issues and fostering public-private partnerships—key elements in shaping the Future of Business. Her skill set includes strategic leadership, capital allocation, transaction advisory, technology integration, and governance. Notable clients include BMO, CI Financial, HOOPP, OMERS, GreenShield Canada, Nicola Wealth, and Power Financial. For more information, visit peggyvandeplassche.com.
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