PR Superstar
The Ultimate Toolkit for Writing Killer Press Releases
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プレミアムプラン4か月 月額99円キャンペーン開催中。 聴き放題対象外タイトルです。Audibleプレミアムプラン登録で、非会員価格の30％OFFで購入できます。
PR Superstar
￥1,580 で購入
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ナレーター：
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Tom Freeman
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著者：
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Susan Haswell
PR Superstar is designed for everyone who wants to capture the power of press release writing swiftly and without waffle.
From the small business owner to the newcomer in a large marketing or PR department, PR Superstar is written with clarity, vision, and insightful tips so that you can take your company to the media instantly, and with surprising results.
PR Superstar is based on the author's 20+ years of experience in PR, sales, and marketing, and the highly successful training courses that she delivers to companies throughout the UK. From the excellent results of clients and delegates, Sue has distilled the essence of this expertise and training into a short, easy-to-follow audiobook.
The audiobook is peppered with PR case studies illustrating what works and what doesn't work, combined with a step-by-step toolkit that takes you through the actual thinking and writing processes of PR. A PR jargon-buster and a good helping of successful press releases, at-a-glance guides to the tools of PR, and even a chapter on how to choose a PR agency, make this an indispensable asset for everyone who wants to make their marketing pound, dollar, or euro work even harder!
PR Superstar is a one-day journey to PR enlightenment.
©2011, 2012, 2013, 2014, 2015, 2016, 2017 Susan Jane Haswell (P)2017 Susan Jane Haswell