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『Beyond Great』のカバーアート

Beyond Great

著者: Arindam Bhattacharya, Nikolaus Lang, Jim Hemerling
ナレーター: Stephen Graybill
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批評家のレビュー

"Beyond Great arrives just in time. The wise Boston Consulting Group authors correctly anticipated the new best practices required for a global pandemic, accelerating technological change, rising nationalism, and social upheaval. To successfully navigate the 2020s, every business leader, board member and investor needs to read Beyond Great." (Rich Karlgaard, editor at large, Futurist, columnist, Forbes)

"Beyond Great is an excellent book for leaders who want to build thriving businesses in today's volatile world. It forces us to examine the basic beliefs that have guided global firms in the last century and offers practical, actionable strategies to address the many challenges and opportunities that this new era offers. I commend the authors for writing a serious business book on strategy in this highly readable and jargon free manner." (Jan Jenisch, group CEO, LafargeHolcim)

"Whether you're running an industrial company or a bank, a media firm or a global stock index, Beyond Great offers a much-needed handbook to master organizational strategy - and come out ahead - even during these trying times." (Robert Greifeld, former chairman and CEO, NASDAQ, author of Market Mover: Lessons from a Decade of Change at Nasdaq)

あらすじ・解説

The nine core strategies that will help companies keep customers, attract quality talent, generate revenue, and improve the communities around them, all in the face of new disruptive forces.

Beyond Great will give listeners everywhere the strategies they need to navigate a daunting new era of technological, economic, and social change. Supported by years of research and hands-on consulting practice, it will present a comprehensive framework for building a high-performing, adaptive, and socially responsible global company.

The book begins by taking an incisive look at the disruptive forces transforming globalization, including economic nationalism; the boom in data flows and digital commerce; the rise of China; heightened public concerns about capitalism and the environment; and the emergence of borderless communities of digitally connected consumers. The authors then offer nine core strategies that will help businesses today address and exploit these forces.

Through compelling stories from real companies that have used these strategies to make change, Beyond Great argues that leaders today must evince a new kind of flexibility and light-footedness, constantly layering in new strategies and operational norms atop existing ones to allow for "always-on" transformation. Leaders must master a whole new set of rules about what it takes to be "global", becoming shape-shifters adept at handling contradiction, multiplicity, and nuance. This book will show them how.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2020 Arindam Bhattacharya, Nikolaus Lang, and Jim Hemerling (P)2020 PublicAffairs

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